Kyle Benusa

University of Richmond

28 Westhampton Way

Richmond, VA 23173

United States

  • University of Richmond

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Towards a Theory of Consumer Electronic Shopping Cart Behavior: Motivations of E-Cart Use and Abandonment

ONLINE CONSUMER BEHAVIOR: THEORY AND RESEARCH IN SOCIAL MEDIA, ADVERTISING, AND E-TAIL, Angeline G. Close, ed., Routledge, April 2012
Number of pages: 32 Posted: 17 Jan 2012
Angeline Close Scheinbaum, Monika Kukar-Kinney and Kyle Benusa
University of Texas at Austin, affiliation not provided to SSRN and University of Richmond
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Electronic Cart Abandonment, Online Consumer Behavior, Motivations, E-Tail