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Saudat Salah Abdulbaqi
affiliation not provided to SSRN
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1.
The Role of Cultural Elements on Advertisement Reception: Case Study of Malaysians
International Journal of Social Science, Economics and Arts, Vol. 2, No. 1, 2012
Number of pages: 6
Posted: 26 Jan 2012
Raji Ridwan Adetunji
and Saudat Salah Abdulbaqi
Universiti Utara Malaysia and
affiliation not provided to SSRN
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Abstract:
Advertisement Reception, Cultural Elements
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