Author Page for Simon J. Blanchard

Consumer Substitution Decisions: An Integrative Framework

Marketing Letters, Forthcoming, Georgetown McDonough School of Business Research Paper No. 2438490, Stanford University Graduate School of Business Research Paper No. 14-19, Robert H. Smith School Research Paper No. RHS 2438490

Number of pages: 23 Posted: 19 May 2014

Rebecca Hamilton, Debora V. Thompson, Zachary Arens, Simon J. Blanchard, Gerald Häubl, P.K. Kannan, Uzma Khan, Donald R. Lehmann, Meg Meloy, Neal Roese and Manoj Thomas

Georgetown University - McDonough School of Business, Georgetown University - Department of Marketing, Oklahoma State University - Stillwater - Department of Marketing, Georgetown University - McDonough School of Business, University of Alberta - Department of Marketing, Business Economics & Law, University of Maryland - Robert H. Smith School of Business, University of Miami - Department of Marketing, Columbia University - Columbia Business School, Marketing, Pennsylvania State University - Smeal College of Business, Northwestern University and Cornell University - Samuel Curtis Johnson Graduate School of Management

Downloads 205 (253,872)

Citation 1

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Financial Mindfulness

Georgetown McDonough School of Business Research Paper No. 4564115

Number of pages: 76 Posted: 02 Oct 2023

Emily Garbinsky, Simon J. Blanchard and Lena Kim

Cornell University - SC Johnson Graduate School of Business, Georgetown University - McDonough School of Business and Cornell University - SC Johnson Graduate School of Business

Downloads 187 (275,766)

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The Favor Request Effect: Requesting a Favor from Consumers to Seal the Deal

Georgetown McDonough School of Business Research Paper No. 2699201

Number of pages: 48 Posted: 06 Dec 2015 Last Revised: 25 Dec 2015

Simon J. Blanchard, Kurt A. Carlson and Jamie Hyodo

Georgetown University - McDonough School of Business, Mason School of Business, William and Mary and Pennsylvania State University - Department of Marketing

Downloads 168 (302,622)

Citation 2

Abstract:

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Evidence-Based Recommendations for Designing Free-Sorting Experiments

Behavior Research Methods, Forthcoming. , Georgetown McDonough School of Business Research Paper No. 2566412

Number of pages: 48 Posted: 17 Feb 2015 Last Revised: 04 Aug 2015

Simon J. Blanchard and Ishani Banerji

Georgetown University - McDonough School of Business and Georgetown University - McDonough School of Business

Downloads 91 (479,304)

Abstract:

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The Heterogeneous P-Median Problem for Categorization Based Clustering

Psychometrika, Forthcoming, Georgetown McDonough School of Business Research Paper No 2012-11

Number of pages: 48 Posted: 31 Mar 2012 Last Revised: 17 Jun 2016

Simon J. Blanchard, Daniel Aloise and Wayne S. DeSarbo

Georgetown University - McDonough School of Business, Universidade Federal do Rio Grande do Norte (UFRN) and Pennsylvania State University

Downloads 88 (489,282)

Abstract:

6.

Implementing Managerial Constraints in Model Based Segmentation: Extensions of Kim, Fong, and DeSarbo (2012) with an Application to Heterogeneous Perceptions of Service Quality

Journal of Marketing Research, Forthcoming., Georgetown McDonough School of Business Research Paper

Number of pages: 63 Posted: 09 Jun 2013

Sunghoon Kim, Simon J. Blanchard, Wayne S. DeSarbo and Duncan K. H. Fong

Pennsylvania State University, Georgetown University - McDonough School of Business, Pennsylvania State University and Pennsylvania State University

Downloads 82 (510,790)

Abstract:

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A New Zero-Inflated Negative Binomial Methodology for Latent Category Identification

Psychometrika, Forthcoming, Georgetown McDonough School of Business Research Paper No. 2012-12

Number of pages: 42 Posted: 14 Apr 2012 Last Revised: 01 Nov 2012

Simon J. Blanchard and Wayne S. DeSarbo

Georgetown University - McDonough School of Business and Pennsylvania State University

Downloads 81 (514,438)

Abstract:

8.

Game Over? Assessing the Impact of Gamification Discontinuation on Mobile Banking Behaviors

Georgetown McDonough School of Business Research Working Paper No. 4530239

Number of pages: 40 Posted: 03 Aug 2023

Simon J. Blanchard and Mike Palazzolo

Georgetown University - McDonough School of Business and University of California, Davis - Graduate School of Management

Downloads 80 (518,282)

Abstract:

9.

Biased Predecisional Processing of Leading and Non-Leading Alternatives

Psychological Science, Forthcoming, Georgetown McDonough School of Business Research Paper

Number of pages: 13 Posted: 23 Oct 2013

Simon J. Blanchard, Kurt A. Carlson and Meg Meloy

Georgetown University - McDonough School of Business, Mason School of Business, William and Mary and Pennsylvania State University - Smeal College of Business

Downloads 63 (590,392)

Abstract:

10.

Turning Unplanned Overpayment into Status Signals: Benefits of Mentioning the Price Paid

Marketing Letters, Forthcoming, Georgetown McDonough School of Business Research Paper No. 2635259

Number of pages: 24 Posted: 25 Jul 2015

Aaron Garvey, Simon J. Blanchard and Karen Page Winterich

University of Kentucky, Georgetown University - McDonough School of Business and Pennsylvania State University - Mary Jean and Frank P. Smeal College of Business Administration

Downloads 59 (610,014)

Abstract:

11.

Extracting Summary Piles from Sorting Task Data

Journal of Marketing Research, Forthcoming, Georgetown McDonough School of Business Research Paper No. 2824518

Number of pages: 68 Posted: 17 Aug 2016

Simon J. Blanchard, Daniel Aloise and Wayne S. DeSarbo

Georgetown University - McDonough School of Business, Universidade Federal do Rio Grande do Norte (UFRN) and Pennsylvania State University

Downloads 47 (675,953)

Abstract:

12.

Life Insurance, Loss Aversion and Temporal Orientation: A Field Experiment and Replication with Young Adults

Georgetown McDonough School of Business Research Paper No. 4598084

Number of pages: 20 Posted: 12 Oct 2023

Simon J. Blanchard and Remi Trudel

Georgetown University - McDonough School of Business and Boston University

Downloads 45 (688,292)

Abstract:

13.

A Model for Clustering Data from Heterogeneous Dissimilarities

European Journal of Operations Research, Forthcoming, Georgetown McDonough School of Business Research Paper No. 2740618

Number of pages: 33 Posted: 04 Mar 2016

Everton Santi, Daniel Aloise and Simon J. Blanchard

Universidade Federal do Rio Grande do Norte (UFRN), Universidade Federal do Rio Grande do Norte (UFRN) and Georgetown University - McDonough School of Business

Downloads 44 (694,539)

Abstract:

14.

A New Spatial Classification Methodology for Simultaneous Segmentation, Targeting, and Positioning (STP Analysis) for Marketing Research

Naresh K. Malhotra (ed.) Review of Marketing Research, Volume 5, Emerald Group Publishing Limited, pp. 75 - 103, Georgetown McDonough School of Business Research Paper No. 2795743

Posted: 24 Jun 2016

Wayne S. DeSarbo, Simon J. Blanchard and Selin Atalay

Pennsylvania State University, Georgetown University - McDonough School of Business and Frankfurt School of Finance and Management

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Identifying Consumer Heterogeneity in Unobserved Categories

Marketing Letters, Volume 23, Issue 1, pp 177-194, 2012, Georgetown McDonough School of Business Research Paper No. 2796761

Posted: 19 Jun 2016

Simon J. Blanchard, Wayne S. DeSarbo, Selin Atalay and Nukhet Harmancioglu

Georgetown University - McDonough School of Business, Pennsylvania State University, Frankfurt School of Finance and Management and Bilkent University

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A Three-Way Clusterwise Multidimensional Unfolding Procedure for the Spatial Representation of Context Dependent Preferences

Computational Statistics & Data Analysis, Volume 53, Issue 8, Pages 3217–3230, Georgetown McDonough School of Business Research Paper No. 2796213

Posted: 17 Jun 2016

Wayne S. DeSarbo, Selin Atalay and Simon J. Blanchard

Pennsylvania State University, Frankfurt School of Finance and Management and Georgetown University - McDonough School of Business

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Exploring Intra‐Industry Competitive Heterogeneity: The Identification of Latent Competitive Groups

Journal of Modelling in Management, Vol. 5 Iss: 2, pp.94 - 123

Posted: 17 Jun 2016

Wayne S. DeSarbo, Qiong Wang and Simon J. Blanchard

Pennsylvania State University, University of Oklahoma - Division of Marketing and Georgetown University - McDonough School of Business

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Estimating Multiple Consumer Segment Ideal Points from Context-Dependent Survey Data

Journal of Consumer Research, Volume 35, Issue 1, pp. 142 - 153, Georgetown McDonough School of Business Research Paper No. 2795741

Posted: 15 Jun 2016

Wayne S. DeSarbo, Selin Atalay, David LeBaron and Simon J. Blanchard

Pennsylvania State University, Frankfurt School of Finance and Management, Independent and Georgetown University - McDonough School of Business

Simon J. Blanchard

Georgetown University - McDonough School of Business

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Scholarly Papers (18)

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