Carol Xiaojuan Ou

Tilburg University

P.O. Box 90153

Tilburg, DC 5000 LE

Netherlands

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Swift Guanxi in Online Marketplaces: The Role of Computer-Mediated Communication Technologies

MIS Quarterly (2014), 38 (1), 209-230, Fox School of Business Research Paper No. 14-002
Number of pages: 25 Posted: 21 Dec 2013 Last Revised: 31 Dec 2016
Carol Xiaojuan Ou, Paul A. Pavlou and Robert Davison
Tilburg University, Temple University - Department of Management Information Systems and City University of Hong Kong (CityUHK)
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Abstract:

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Guanxi, swift guanxi, computer-mediated communication (CMC) technologies, media synchronicity theory (MST), computer-mediated communication interactivity model (CMCIM), instant messenger (IM), online marketplaces, interactivity, presence, trust