Yi-Chun (Chad) Ho

George Washington University - School of Business

Assistant Professor

Washington, DC 20052

United States

http://business.gwu.edu/chad-ho

  • George Washington University - School of Business

SCHOLARLY PAPERS

13

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SSRN CITATIONS
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Top 37,643

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14

CROSSREF CITATIONS

3

Scholarly Papers (13)

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1.

Online Cash-Back Shopping: Implications for Consumers and e-Businesses

Information Systems Research, 28(2), pp. 250-264, 2017
Number of pages: 34 Posted: 31 Oct 2014 Last Revised: 30 Mar 2018
Yi-Chun (Chad) Ho, Yi-Jen (Ian) Ho and Yong Tan
George Washington University - School of Business, Pennsylvania State University - Smeal College of Business and University of Washington - Michael G. Foster School of Business
Downloads 581 (49,677)
Citation 1

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cash back; price discrimination; electronic commerce; digital marketing; online pricing; game theory; double marginalization; dual channel

2.

Disconfirmation Effect on Online Rating Behavior: A Structural Model

Information Systems Research, 28(3), pp. 626-642, 2017
Number of pages: 37 Posted: 31 Oct 2014 Last Revised: 14 May 2020
Yi-Chun (Chad) Ho, Junjie Wu and Yong Tan
George Washington University - School of Business, Beihang University (BUAA) and University of Washington - Michael G. Foster School of Business
Downloads 554 (52,697)
Citation 7

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disconfirmation, online reviews, rating bias, user-generated content, word of mouth, learning models, hierarchical Bayes, Bayesian estimation

3.

Online Cashback Pricing: A New Affiliate Strategy for E-Business

Proceedings of the 34th International Conference on Information Systems (ICIS), May 2013
Number of pages: 17 Posted: 01 Nov 2014 Last Revised: 02 Nov 2016
Yi-Chun (Chad) Ho, Yi-Jen (Ian) Ho and Yong Tan
George Washington University - School of Business, Pennsylvania State University - Smeal College of Business and University of Washington - Michael G. Foster School of Business
Downloads 421 (74,082)

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cash back, online advertising, promotion, price discrimination, duopoly

4.

Money Maker or Money Loser? The Dilemma of Membership Free Shipping

Number of pages: 38 Posted: 13 Aug 2016
Xue Tan, Yi-Chun (Chad) Ho and Yong Tan
Indiana University - Kelley School of Business, George Washington University - School of Business and University of Washington - Michael G. Foster School of Business
Downloads 325 (99,383)

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free shipping, electronic commerce, retail competition, game theory, membership free shipping, contingent free shipping

5.

Investor Platform Choice: Herding, Platform Attributes, and Regulations

Journal of Management Information Systems, 35(1) pp. 86-116, 2018
Number of pages: 34 Posted: 06 Oct 2016 Last Revised: 09 Sep 2018
Yang Jiang, Yi-Chun (Chad) Ho, Xiangbin Yan and Yong Tan
Nanjing University - School of Business, George Washington University - School of Business, Harbin Institute of Technology - School of Management and University of Washington - Michael G. Foster School of Business
Downloads 307 (105,860)
Citation 7

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fintech, peer-to-peer lending, crowdfunding, herding, multilevel model, regulations

6.

The Persuasive and Informative Effects of Information Disclosure: Evidence from an Online Supply Chain Finance Market

Number of pages: 43 Posted: 08 Mar 2018 Last Revised: 22 Jul 2018
Zhijin Zhou, Shengsheng Xiao, Yi-Chun (Chad) Ho and Yong Tan
University of Washington - Michael G. Foster School of Business, Shanghai University of Finance and Economics, George Washington University - School of Business and University of Washington - Michael G. Foster School of Business
Downloads 295 (110,527)

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FinTech, Supply Chain Finance; Crowdfunding; Information Disclosure; Natural Experiment; Demand Estimation; Bayesian Learning

7.

What's in a 'Username'? 
The Effect of Online Anonymity on Herding in Peer-to-Peer Lending

Number of pages: 30 Posted: 06 Aug 2019 Last Revised: 04 Feb 2020
Yang Jiang, Yi-Chun (Chad) Ho, Xiangbin Yan and Yong Tan
Nanjing University - School of Business, George Washington University - School of Business, Harbin Institute of Technology - School of Management and University of Washington - Michael G. Foster School of Business
Downloads 291 (112,127)

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crowdfunding; peer-to-peer lending; observational learning; herding; anonymity; source credibility; multilevel modeling

8.

When Online Lending Meets Real Estate: Examining Investment Decisions in Lending-Based Real Estate Crowdfunding

Information Systems Research, Forthcoming
Number of pages: 36 Posted: 19 Jul 2019 Last Revised: 30 Nov 2019
Yang Jiang, Yi-Chun (Chad) Ho, Xiangbin Yan and Yong Tan
Nanjing University - School of Business, George Washington University - School of Business, Harbin Institute of Technology - School of Management and University of Washington - Michael G. Foster School of Business
Downloads 223 (147,072)
Citation 1

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crowdfunding, P2P lending, real estate, collateral, housing prices, stock market

9.

Platform Choice in Online Peer-to-Peer Lending Markets: A Joint Structural Model

Number of pages: 58 Posted: 15 Jul 2019 Last Revised: 05 Aug 2019
Shengsheng Xiao, Yi-Chun (Chad) Ho, Hailiang Huang and Zhijie Lin
Shanghai University of Finance and Economics, George Washington University - School of Business, Shanghai University of Finance and Economics and Tsinghua University - School of Economics and Management
Downloads 97 (289,283)
Citation 1

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Online P2P Lending, Platform Selection, Platform Governance, Two-Sided Market, Demand Estimation, Social Welfare

10.

Is Online Multiple-Stores Cooperative Promotion Better than Single-Store Promotion? Misprediction from Evaluation Mode

Yang L, Huang Y, Ho Y-Chun(Chad), Lin Z, IsOnline Multiple-Stores Cooperative Promotion Better Than Single-Store Promotion?Misprediction from Evaluation Mode,Information and amp; Management(2019), DOI: 10.1016/j.im.2019.02.003
Number of pages: 60 Posted: 21 Mar 2018 Last Revised: 15 Feb 2019
Lu Yang, Yunhui Huang, Yi-Chun (Chad) Ho and Zhijie Lin
Tsinghua University - School of Economics & Management, Nanjing University - School of Business, George Washington University - School of Business and Tsinghua University - School of Economics and Management
Downloads 70 (351,782)

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cooperative sales promotion; independent sales promotion; evaluation mode; product evaluation; misprediction; acquisition-transaction utility

11.

Distance and Local Competition in Mobile Geofencing

Information Systems Research, Forthcoming
Number of pages: 47 Posted: 03 Apr 2018 Last Revised: 27 May 2020
Yi-Jen (Ian) Ho, Sanjeev Dewan and Yi-Chun (Chad) Ho
Pennsylvania State University - Smeal College of Business, University of California, Irvine - Paul Merage School of Business and George Washington University - School of Business
Downloads 39 (457,227)

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location-based advertising, geofencing, mobile, purchase funnel, competition, hierarchical Bayes

12.

When Less Is More: The Effects of Reciprocal Tie Formations on Content Generation

Number of pages: 44
Tingting Song and Yi-Chun (Chad) Ho
Shanghai Jiao Tong University - Antai College of Economics and Management and George Washington University - School of Business
Downloads 15

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reciprocity, user-generated content, social network, hierarchical Bayes

13.

Online Appendix for 'Money Maker or Money Loser? The Dilemma of Membership Free Shipping'

Posted: 14 Aug 2016
Xue Tan, Yi-Chun (Chad) Ho and Yong Tan
Indiana University - Kelley School of Business, George Washington University - School of Business and University of Washington - Michael G. Foster School of Business

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free shipping, electronic commerce, retail competition, game theory, membership free shipping, contingent free shipping

Other Papers (3)

Total Downloads: 0
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1.

Disconfirmation Effect on Online Opinion Expression

Posted: 29 Mar 2018
Yi-Chun (Chad) Ho, Junjie Wu and Yong Tan
George Washington University - School of Business, Beihang University (BUAA) and University of Washington - Michael G. Foster School of Business

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online review, online word of mouth, learning models, hierarchical Bayes

2.

Online Cashback Affiliate: A New Promotional Pricing Model

Posted: 13 Mar 2018
Yi-Chun (Chad) Ho, Yi-Jen (Ian) Ho and Yong Tan
George Washington University - School of Business, Pennsylvania State University - Smeal College of Business and University of Washington - Michael G. Foster School of Business

Abstract:

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cash back, price discrimination, promotions, electronic commerce, digital marketing, game theory, double marginalization, dual channel

3.

Disconfirmation Effect on Online Rating Behavior: A Dynamic Analysis

Posted: 13 Mar 2018 Last Revised: 19 Jul 2019
Yi-Chun (Chad) Ho, Junjie Wu and Yong Tan
George Washington University - School of Business, Beihang University (BUAA) and University of Washington - Michael G. Foster School of Business

Abstract:

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disconfirmation, online reviews, rating bias, user-generated content, word of mouth, learning models, hierarchical Bayes, Bayesian estimation