Rossella Ravagli

Gucci

Corporate Social and Environmental Responsibility Director

Via Don Lorenzo Perosi 6

Casellina di Scandicci

Firenze, 50018

Italy

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The Evolution of Corporate Social Responsibility in Gucci: From Risk Management to Stakeholder Engagement

Lindgreen, A., Kotler, P., & Maon, F. (2012). A Stakeholder Approach to Corporate Social Responsibility: Pressures, Conflicts, and Reconciliation. Farnham: Ashgate Pub.
Number of pages: 23 Posted: 26 Jun 2012 Last Revised: 28 Aug 2014
Massimiliano Bonacchi, Paolo Perego and Rossella Ravagli
Free University of Bolzano - Faculty of Economics and Management, Free University of Bozen-Bolzano and Gucci
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Abstract:

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Corporate Social Responsibility, Stakeholder Engagement, Risk Management, Fashion, Gucci