Clemens Koob

zehnvier research & strategy

Managing Director

Asylstrasse 64

Römerschloss

Zurich, 8032

Switzerland

http://www.zehnvier.ch

University of Applied Management Erding (FHAM)

Professor of Marketing, Marketing Research and Strategic Management

Am Bahnhof 2

Erding, 85435

Germany

  • zehnvier research & strategy

  • University of Applied Management Erding (FHAM)

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Ausgestaltung und Erfolg von Strategieworkshops: Eine empirische Analyse (Forms and Success of Strategy Workshops: An Empirical Study)

University of Zurich, Institute of Business Administration, UZH Business Working Paper No. 311
Number of pages: 36 Posted: 18 Aug 2012 Last Revised: 13 May 2013
Dominik van Aaken, Clemens Koob, Katja Rost and David Seidl
Ludwig Maximilian University of Munich (LMU), zehnvier research & strategy, University of Zurich - Institute for Organization and Administrative Science and University of Zurich - Department of Business Administration (IBW)
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Abstract:

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Strategieworkshops, Strategieentwicklung, Strategieumsetzung, Strategieprozess, Strategy as Practice