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Yang Li

Cheung Kong Graduate School of Business

Oriental Plaza, Tower E2

One East Chang An Avenue

Beijing, Beijing 100738

China

http://english.ckgsb.edu.cn/?q=node/381

  • Cheung Kong Graduate School of Business

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    • Tel: +861085188858
SCHOLARLY PAPERS

5

DOWNLOADS

565

CITATIONS

0

Scholarly Papers (5)

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1.

Does Price Elasticity Vary with Economic Growth? A Cross-Category Analysis

Journal of Marketing Research, 50(1), pp. 4-23, 2013.
Number of pages: 69 Posted: 27 Aug 2012 Last Revised: 13 Nov 2013
Brett R. Gordon, Avi Goldfarb and Yang Li
Northwestern University - Kellogg School of Management, University of Toronto - Rotman School of Management and Cheung Kong Graduate School of Business
Downloads 204 (80,511)

Abstract:

Price elasticity, business cycle, consumer packaged goods, cross-category

2.

A Bayesian Semiparametric Approach for Endogeneity and Heterogeneity in Choice Models

Management Science 60(5):1161-1179
Number of pages: 20 Posted: 28 May 2013 Last Revised: 15 Feb 2017
Yang Li and Asim Ansari
Cheung Kong Graduate School of Business and Columbia Business School - Marketing
Downloads 69 (245,927)

Abstract:

Discrete Choice, Endogeneity, Semiparametric Bayesian, Centered Dirichlet Process Mixture, Heterogeneity

3.

Probabilistic Topic Model for Hybrid Recommender Systems: A Stochastic Variational Bayesian Approach

Columbia Business School Research Paper No. 17-24
Number of pages: 47 Posted: 15 Feb 2017
Asim Ansari, Yang Li and Jonathan Z. Zhang
Columbia Business School - Marketing, Cheung Kong Graduate School of Business and University of Washington - Michael G. Foster School of Business
Downloads 0 (343,706)

Abstract:

Hybrid Recommendation Models, Personalized Search, User-Generated Content, Probabilistic Topic Models, Big Data, Scalable Inference, Stochastic Variational Bayes

4.

An Empirical Study of National vs. Local Pricing under Multimarket Competition

Columbia Business School Research Paper No. 17-25
Number of pages: 55 Posted: 15 Feb 2017
Yang Li, Brett R. Gordon and Oded Netzer
Cheung Kong Graduate School of Business, Northwestern University - Kellogg School of Management and Columbia Business School - Marketing
Downloads 0 (359,890)

Abstract:

Pricing, Retailing, Competitive Strategy, Geographic Price Targeting, National Pricing Policy, Local Pricing Policy

5.

Dynamic Preference Heterogeneity

Columbia Business School Research Paper No. 17-23
Number of pages: 38 Posted: 13 Feb 2017 Last Revised: 23 Jun 2017
Ryan Dew, Yang Li and Asim Ansari
Columbia University, Columbia Business School, Marketing, Students, Cheung Kong Graduate School of Business and Columbia Business School - Marketing
Downloads 0 (245,927)

Abstract:

dynamics, heterogeneity, choice models, Bayesian nonparametrics, Gaussian processes

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