Stephan Daurer

DHBW Ravensburg

Professor

Marienplatz 2

Ravensburg, Baden-Wuerttemberg 88212

Germany

http://www.dhbw-ravensburg.de/

Ludwig Maximilian University of Munich (LMU) - Faculty of Business Administration (Munich School of Management)

Geschwister-Scholl-Platz 1

Munich, Bavaria 80539

Germany

http://www.en.bwl.uni-muenchen.de

SCHOLARLY PAPERS

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Scholarly Papers (1)

1.

Digitizing Offline Search: An Empirical Analysis of Mobile Search Behavior in Offline Shopping

Ross School of Business Paper No. 1275
Number of pages: 47 Posted: 08 May 2015 Last Revised: 23 Dec 2020
Fordham University - Gabelli School of Business, DHBW Ravensburg, Ludwig Maximilian University of Munich (LMU) - Faculty of Business Administration (Munich School of Management) and University of Michigan, Stephen M. Ross School of Business
Downloads 687 (46,430)
Citation 2

Abstract:

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Consumer Search, Retailing, Location-Based Services, Big Data, Random Coefficient Model