Kosuke Uetake

Yale School of Management

Assistant Professor

135 Prospect Street

P.O. Box 208200

New Haven, CT 06520-8200

United States

  • Yale School of Management

SCHOLARLY PAPERS

18

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8,687

SSRN CITATIONS
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SSRN RANKINGS

Top 12,727

in Total Papers Citations

48

CROSSREF CITATIONS

60

Scholarly Papers (18)

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1.

Taxation and Market Power in the Legal Marijuana Industry

RAND Journal of Economics, Vol. 52(3), p. 559-595
Number of pages: 59 Posted: 23 Sep 2018 Last Revised: 24 Sep 2021
Brett Hollenbeck and Kosuke Uetake
University of California, Los Angeles (UCLA) - Anderson School of Management and Yale School of Management
Downloads 1,047 (36,007)
Citation 10

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marijuana, pass-through, tax incidence, excise taxes, market structure, cannabis

2.

Mergers, Innovation, and Entry-Exit Dynamics: Consolidation of the Hard Disk Drive Industry, 1996-2016

The Review of Economic Studies, Forthcoming
Posted: 28 Mar 2015 Last Revised: 16 Aug 2019
Mitsuru Igami and Kosuke Uetake
Yale University - Department of Economics and Yale School of Management
Downloads 928 (42,772)
Citation 27

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Antitrust, Competition and Innovation, Dynamic Oligopoly, Dynamic Welfare Tradeoff, Entry and Exit, Horizontal Mergers, Industry Consolidation

3.

Entry by Merger: Estimates from a Two-Sided Matching Model with Externalities

Number of pages: 55 Posted: 12 Dec 2012 Last Revised: 09 Dec 2020
Kosuke Uetake and Yasutora Watanabe
Yale School of Management and University of Tokyo - Graduate School of Economics
Downloads 823 (50,397)
Citation 18

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Two-Sided Matching, Entry, Merger, Partial-Identification

4.

Effectiveness of Product Recommendations Under Time and Crowd Pressures

Marketing Science
Number of pages: 94 Posted: 01 Aug 2018 Last Revised: 27 Apr 2020
Kohei Kawaguchi, Kosuke Uetake and Yasutora Watanabe
Hong Kong University of Science and Technology, Yale School of Management and University of Tokyo - Graduate School of Economics
Downloads 820 (50,670)
Citation 3

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Product Recommendation, Time Pressure, Crowd Pressure, Spillover Effect, Context-Based Marketing

5.

Signaling in Online Credit Markets

Downloads 764 (55,647)
Citation 20

Signaling in Online Credit Markets

Number of pages: 56 Posted: 13 Dec 2012 Last Revised: 24 Aug 2021
Kei Kawai, Ken Onishi and Kosuke Uetake
University of California at Berkeley, Board of Governors of the Federal Reserve System and Yale School of Management
Downloads 756 (55,638)
Citation 22

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Signaling, Adverse Selection, Credit Markets, Structural Model

Signaling in Online Credit Markets

NBER Working Paper No. w29268
Number of pages: 57 Posted: 20 Sep 2021 Last Revised: 22 Jun 2023
Kei Kawai, Ken Onishi and Kosuke Uetake
University of California at Berkeley, Board of Governors of the Federal Reserve System and Yale School of Management
Downloads 8 (1,005,712)
Citation 9

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6.

Harnessing the Small Victories: Goal Design Strategies for a Mobile Calorie and Weight Loss Tracking Application

Number of pages: 25 Posted: 07 Mar 2017 Last Revised: 18 Apr 2022
Kosuke Uetake and Nathan Yang
Yale School of Management and Cornell University
Downloads 749 (57,145)
Citation 1

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Behavioral Analytics; Customer Development; Gamification and Goal Design; Health and Wellness; Mobile Application; Reference Points

7.

Designing Context-Based Marketing: Product Recommendations under Time Pressure

Number of pages: 57 Posted: 23 Nov 2014 Last Revised: 03 Dec 2020
Kohei Kawaguchi, Kosuke Uetake and Yasutora Watanabe
Hong Kong University of Science and Technology, Yale School of Management and University of Tokyo - Graduate School of Economics
Downloads 691 (63,577)
Citation 5

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Consideration Set, Brand Choice, Advertising, Menu Dependence

8.

A Structural Model of a Multitasking Salesforce: Multidimensional Incentives and Plan Design

Downloads 524 (90,045)
Citation 2

A Structural Model of a Multitasking Salesforce: Multidimensional Incentives and Plan Design

Cowles Foundation Discussion Paper No. 2199, September 2019
Number of pages: 63 Posted: 13 Sep 2019 Last Revised: 14 May 2020
Minkyung Kim, K. Sudhir and Kosuke Uetake
UNC Chapel Hill Kenan-Flagler Business School, Yale School of Management and Yale School of Management
Downloads 493 (96,001)
Citation 2

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Salesforce compensation, Multitasking, Multi-dimensional incentives, Private information, Adverse selection, Moral hazard

A Structural Model of a Multitasking Salesforce: Multidimensional Incentives and Plan Design

Cowles Foundation Discussion Paper No. 2199R
Number of pages: 55 Posted: 22 Apr 2021
Minkyung Kim, K. Sudhir and Kosuke Uetake
UNC Chapel Hill Kenan-Flagler Business School, Yale School of Management and Yale School of Management
Downloads 31 (785,060)

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Salesforce compensation, Multitasking, Multidimensional incentives, Job design, Private information, Adverse selection

9.

Passive and Active Attention to Baseball Telecasts: Implications for Content (Re-)Design

NYU Stern School of Business Forthcoming
Number of pages: 27 Posted: 27 Jan 2021 Last Revised: 24 Mar 2021
Xiao Liu, Matthew Shum and Kosuke Uetake
New York University (NYU) - Leonard N. Stern School of Business, California Institute of Technology and Yale School of Management
Downloads 432 (113,455)
Citation 1

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Attention, Suspense, Surprise, Contents Design

10.

Inspiration from the 'Biggest Loser': Social Interactions in a Weight Loss Program

Marketing Science, forthcoming
Number of pages: 38 Posted: 13 Sep 2016 Last Revised: 10 May 2018
Kosuke Uetake and Nathan Yang
Yale School of Management and Cornell University
Downloads 400 (124,084)

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Big Data; Customer Relationship Management; Healthy Living; Subscription Services; Weight Management

11.

The Implications of Premium Version Adoption on Customer Relationship Management: An Empirical Study of mHealth User Engagement and Retention

Number of pages: 30 Posted: 13 Apr 2020 Last Revised: 08 Jan 2021
Linda Hagen, Yikun Jiang, Bärbel Knäuper, Kosuke Uetake and Nathan Yang
University of Southern California - Marshall School of Business, University of California, Berkeley, McGill University - Department of Psychology, Yale School of Management and Cornell University
Downloads 310 (163,874)
Citation 1

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Behavioral Analytics; Commitment Device; Consistent Behavior; Habit; Freemium; Health and Wellness; Mobile Health Application Design; Self-Control.

12.

When to Target Customers? Retention Management using Dynamic Off-Policy Policy Learning

Number of pages: 58 Posted: 11 Dec 2022 Last Revised: 13 Jan 2023
Ryuya Ko, Kosuke Uetake, Kohei Yata and Ryosuke Okada
University of Tokyo, Yale School of Management, University of Wisconsin - Madison - Department of Economics and ZOZO Research
Downloads 223 (228,091)

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13.

Pricing Mechanism in Online Credit Markets

Number of pages: 55 Posted: 08 Feb 2019 Last Revised: 02 Feb 2021
Kosuke Uetake
Yale School of Management
Downloads 210 (241,142)
Citation 1

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14.

Strategic Network Formation and Performance in the Venture Capital Industry

Number of pages: 54 Posted: 25 May 2013
Kosuke Uetake
Yale School of Management
Downloads 198 (254,548)
Citation 2

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Strategic network formation, pairwise stability, partial identification, multiple equilibria, sample correction, venture capital, investment

15.

When Salespeople Manage Customer Relationships: Multidimensional Incentives and Private Information

Cowles Foundation Discussion Paper No. 2122
Number of pages: 74 Posted: 02 Mar 2018 Last Revised: 09 Jan 2019
Minkyung Kim, K. Sudhir, Kosuke Uetake and Rodrigo Canales
UNC Chapel Hill Kenan-Flagler Business School, Yale School of Management, Yale School of Management and Yale School of Management
Downloads 180 (277,035)
Citation 2

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Salesforce compensation, CRM, Private information, Adverse selection, Moral hazard

16.

Multidimensional Sales Incentives in CRM Settings: Customer Adverse Selection and Moral Hazard

Cowles Foundation Discussion Paper No. 2085
Number of pages: 40 Posted: 02 Mar 2017 Last Revised: 05 Apr 2017
Minkyung Kim, K. Sudhir, Kosuke Uetake and Rodrigo Canales
UNC Chapel Hill Kenan-Flagler Business School, Yale School of Management, Yale School of Management and Yale School of Management
Downloads 168 (294,139)
Citation 3

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17.

Engagement Dynamics in mHealth

Number of pages: 65 Posted: 23 Dec 2022 Last Revised: 26 Sep 2023
Yikun Jiang, Kosuke Uetake and Nathan Yang
University of California, Berkeley, Yale School of Management and Cornell University
Downloads 162 (303,279)

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Behavioral Economics; Customer Dynamics; Freemium Design; Mental Accounting; Mobile Health and Wellness; Subscription Service; Sunk Cost Fallacy

18.

A Note on Estimation of Two-Sided Matching Models

Number of pages: 6 Posted: 14 Dec 2012
Kosuke Uetake and Yasutora Watanabe
Yale School of Management and University of Tokyo - Graduate School of Economics
Downloads 58 (597,179)

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Two-Sided Matching Models, Marriage Matching