Keith Wilcox

Columbia Business School - Marketing

New York, NY 10027

United States

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Are Close Friends the Enemy? Online Social Networks, Self-Esteem, and Self-Control

Journal of Consumer Research, Forthcoming, Columbia Business School Research Paper No. 12-57
Number of pages: 46 Posted: 03 Oct 2012
Keith Wilcox and Andrew T. Stephen
Columbia Business School - Marketing and University of Oxford - Said Business School
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Abstract:

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social networks, social media, facebook, self esteem, self control, tie strength, consumer behavior