Krzysztof Obloj

University of Warsaw

Krakowskie Przedmiescie 26/28

Warszawa, Pl-00681

Poland

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Scholarly Papers (1)

1.

Archetypes of Rivalry

Journal of Organizational Change Management, Vol. 23, No. 5, 2010
Number of pages: 14 Posted: 17 Nov 2012
Krzysztof Obloj and Monika Kostera
University of Warsaw and University of Warsaw
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Abstract:

Narratives, Change management, Competitive strategy, Mass media