Yannig Roth

Université Paris I Panthéon-Sorbonne - Laboratoire PRISM

17 rue de la Sorbonne

Paris, 75005

France

SCHOLARLY PAPERS

3

DOWNLOADS

698

CITATIONS

5

Scholarly Papers (3)

1.

Crowdsourcing in the Production of Video Advertising: The Emerging Roles of Crowdsourcing Platforms

Forthcoming (2014) in Robert DeFillippi and Patrik Wikstrom (eds) International Perspectives on Business Innovation and Disruption in the Creative Industries: Film, Video and Photography (Edward Elgar Publishing)
Number of pages: 36 Posted: 12 Mar 2013 Last Revised: 06 Nov 2013
Yannig Roth and Rosemary Kimani
Université Paris I Panthéon-Sorbonne - Laboratoire PRISM and 1972
Downloads 506 (54,172)

Abstract:

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crowdsourcing, advertising, video, creative industries, contests

2.

A Geography of Participation in IT-Mediated Crowds

Prpić, J., Shukla, P., Roth, Y., & Lemoine, J.F. (2015). A Geography of Participation in IT-Mediated Crowds. Proceedings of the Hawaii International Conference on System Sciences #48. January 2015, Kauai, Hawaii, USA. IEEE Computer Society Press.
Number of pages: 9 Posted: 12 Sep 2014 Last Revised: 24 Jun 2015
Thompson Rivers University, Accenture Institute for High Performance, Université Paris I Panthéon-Sorbonne - Laboratoire PRISM and Université Paris I Panthéon-Sorbonne
Downloads 119 (233,068)

Abstract:

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Crowd Geography, Crowd Participation, Crowd Capital, Crowdsourcing Contests, Creative Crowdsourcing, Crowdsourcing Tournaments, Theory Validation, IT-Mediated Crowds

3.

Crowdsourcing 101: A Few Basics to Make You the Leader of the Pack

Health Promotion Practice, 14(2), 163-167, 2013, DOI:10.1177/1524839912470654
Number of pages: 15 Posted: 23 May 2013
Claudia Parvanta, Yannig Roth and Heidi Keller
University of the Sciences - Philadelphia, Université Paris I Panthéon-Sorbonne - Laboratoire PRISM and Gonzaga University
Downloads 73 (319,801)

Abstract:

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health education, health promotion, health research, qualitative research, social marketing, health communication, audience analysis, consumer analysis; segmentation; Internet, electronic interventions, technology, crowdsourcing