Magdalena Stefańska

Poznan University of Economics - Faculty of Management

Poznan, 60-967

Poland

SCHOLARLY PAPERS

2

DOWNLOADS

156

SSRN CITATIONS

0

CROSSREF CITATIONS

0

Scholarly Papers (2)

1.

Is it Worth to Invest in CSR? The Relationship between CSR and Store Image in Retailing

Number of pages: 12 Posted: 25 Jan 2013
Magdalena Stefańska and Tomasz Wanat
Poznan University of Economics - Faculty of Management and Poznan University of Economics - Faculty of Management
Downloads 130 (227,768)

Abstract:

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CSR, store image, LISREL, retailing

2.

Mobile Commerce and Consumers’ Online Purchase Orientation in Poland, Croatia and Serbia

2018 ENTRENOVA Conference Proceedings
Number of pages: 10 Posted: 19 Nov 2018
Magdalena Stefańska, Blaženka Knežević and Dragan Stojkovic
Poznan University of Economics - Faculty of Management, University of Zagreb - Faculty of Economics & Business and University of Belgrade - Faculty of Economics
Downloads 26 (506,065)

Abstract:

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mobile commerce, online purchase orientation, retail innovation, smartphone shoppers, omnichannel retailing