Halim Kazan

Gebze Institute of Technology (GIT)

Cayirova-Gebze

Kocaeli, Istanbul 41400

Turkey

SCHOLARLY PAPERS

1

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Scholarly Papers (1)

1.

The Measurement of Switching Costs as a Perception of Customers in the Turkish Credit Card Market

Journal of Electrical & Electronics Engineering, Vol. 9, No. 2, 2009
Number of pages: 14 Posted: 10 Apr 2013
Gebze Institute of Technology (GIT), Gebze Technical University, Gebze Institute of Technology (GIT) and Gebze Institute of Technology (GIT)
Downloads 54 (470,124)

Abstract:

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switching costs, credit card market, third-order measurement model, confirmatory factor analysis