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Rajender Kumar

Shyam Lal College, University of Delhi

SCHOLARLY PAPERS

2

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Scholarly Papers (2)

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1.

Advertisement and Consumer Behaviour: A Study on Fast Moving Consumer Goods (FMCG)

International Journal of Research in Economics and Social Sciences(IJRESS), Volume 7 -Issue 12-December -2017
Number of pages: 10 Posted: 01 Mar 2023
Inderjit Kaur and Rajender Kumar
Shyam Lal College, University of Delhi and Shyam Lal College, University of Delhi
Downloads 256 (307,444)

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2.

Social Media – a Best Tool in Modern Marketing

International Journal in Management and Social Science, Volume 09 Issue 11, November 2021
Number of pages: 9 Posted: 02 Mar 2023
Hari Om and Rajender Kumar
Indira Gandhi University, Meerpur and Shyam Lal College, University of Delhi
Downloads 53 (1,031,043)

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