Scott Huettel

Duke University - Department of Psychology and Neuroscience

Durham, NC 27708

United States

SCHOLARLY PAPERS

10

DOWNLOADS
Rank 46,709

SSRN RANKINGS

Top 46,709

in Total Papers Downloads

870

SSRN CITATIONS
Rank 15,936

SSRN RANKINGS

Top 15,936

in Total Papers Citations

1

CROSSREF CITATIONS

50

Scholarly Papers (10)

1.

New Scanner Data for Brand Marketers: How Neuroscience Can Help Better Understand Differences in Brand Preferences

Journal of Consumer Psychology 22 (2012) 143–153
Number of pages: 11 Posted: 30 Apr 2014 Last Revised: 31 Dec 2016
Temple University - Department of Marketing and Supply Chain Management, Lundquist College of Business, University of Oregon, Duke University - Fuqua School of Business and Duke University - Department of Psychology and Neuroscience
Downloads 388 (75,396)
Citation 1

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Brands, Choice, fMRI, Marketing, Neuromarketing, Neuroscience

2.

Sleep Deprivation Elevates Expectation of Gains and Attenuates Response to Losses Following Risky Decisions

SLEEP, Vol. 30, No. 5, 2007
Number of pages: 7 Posted: 02 May 2014 Last Revised: 31 Dec 2016
Temple University - Department of Marketing and Supply Chain Management, Singapore Health Services Pte Ltd, Duke University - Department of Psychology and Neuroscience and Duke-NUS Graduate Medical School Singapore
Downloads 266 (114,606)

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functional neuroimaging, risk taking, decision making, nucleus accumbens, orbitofrontal cortex

3.

Translating Upwards: Linking the Neural and Social Sciences via Neuroeconomics

Nature Reviews Neuroscience 2012
Number of pages: 21 Posted: 07 May 2013
EMLYON Business School, Lundquist College of Business, University of Oregon, Leiden University - Centre for Science and Technology Studies, Erasmus Research Institute of Management (ERIM) and Duke University - Department of Psychology and Neuroscience
Downloads 93 (277,935)

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neuroeconomics, interdisciplinarity, decision making, decision neuroscience, scientometrics

4.

Strategic Control in Decision Making Under Uncertainty

Eur J Neurosci. 2012 April ; 35(7): 1075–1082
Number of pages: 16 Posted: 30 Apr 2014 Last Revised: 31 Dec 2016
Vinod Venkatraman and Scott Huettel
Temple University - Department of Marketing and Supply Chain Management and Duke University - Department of Psychology and Neuroscience
Downloads 31 (462,736)

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5.

Resolving Response, Decision, and Strategic Control: Evidence for a Functional Topography in Dorsomedial Prefrontal Cortex

The Journal of Neuroscience, October 21, 2009 • 29(42):13158 –13164
Number of pages: 7 Posted: 30 Apr 2014 Last Revised: 31 Dec 2016
Temple University - Department of Marketing and Supply Chain Management, Duke University, Duke University - Department of Psychology and Neuroscience and Duke University - Department of Psychology and Neuroscience
Downloads 30 (467,535)

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6.

Separate Neural Mechanisms Underlie Choices and Strategic Preferences in Risky Decision Making

Neuron (2009) 62, 593–602
Number of pages: 10 Posted: 30 Apr 2014 Last Revised: 31 Dec 2016
Temple University - Department of Marketing and Supply Chain Management, Duke University - Marketing, Duke University - Fuqua School of Business, Duke University - Fuqua School of Business and Duke University - Department of Psychology and Neuroscience
Downloads 27 (482,659)

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7.

Sleep Deprivation Biases the Neural Mechanisms Underlying Economic Preferences

The Journal of Neuroscience, March 9, 2011, 31(10):3712-3718
Number of pages: 7 Posted: 02 May 2014 Last Revised: 31 Dec 2016
Temple University - Department of Marketing and Supply Chain Management, Duke University - Department of Psychology and Neuroscience, Singapore Health Services Pte Ltd, Duke University - Marketing and Duke-NUS Graduate Medical School Singapore
Downloads 26 (487,955)

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8.

A Parallel Functional Topography between Medial and Lateral Prefrontal Cortex: Evidence and Implications for Cognitive Control

The Journal of Neuroscience, March 30, 2011 • 31(13):5026 –5031, Fox School of Business Research Paper
Number of pages: 6 Posted: 28 Apr 2014 Last Revised: 31 Dec 2016
Adrienne Taren, Vinod Venkatraman and Scott Huettel
Duke University - Department of Psychology and Neuroscience, Temple University - Department of Marketing and Supply Chain Management and Duke University - Department of Psychology and Neuroscience
Downloads 9 (588,917)

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9.

Reason's Enemy Is Not Emotion: Engagement of Cognitive Control Networks Explains Biases in Gain/Loss Framing

J Neurosci. 2017 Mar 6, p. 3486-16; DOI: 10.1523/JNEUROSCI.3486-16.2017, Fox School of Business Research Paper No. 17-010
Posted: 10 Mar 2017 Last Revised: 24 Apr 2017
Duke University - Department of Psychology and Neuroscience, Temple University - Department of Psychology, Lundquist College of Business, University of Oregon, Temple University - Department of Marketing and Supply Chain Management, University of Colorado Boulder and Duke University - Department of Psychology and Neuroscience

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10.

Towards a Brain-to-Society Systems Model of Individual Choice

Marketing Letters, Volume 19, Issue 3, pp 323-336
Posted: 24 Jun 2016
McGill University - Desautels Faculty of Management, University of Southern California, McGill University - Desautels Faculty of Management, Columbia Business School - Marketing, McGill University - Division of Experimental Medicine, University of South Australia, Pennsylvania State University, McGill University - Division of Experimental Medicine, Brookings Institution - Center on Social and Economic Dynamics, NICHD, Duke University - Department of Psychology and Neuroscience, University of Montreal, McGill University - Department of Psychology, Tilburg University - Center and Faculty of Economics and Business Administration, Queen's University and Erasmus Research Institute of Management (ERIM)

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Choice models, Dual-process models, Agent systems, Sequential sampling process models, Motivated adaptive behavior, Neuroscience, Neuroeconomics