1300 Sunnyside Avenue
Lawrence, KS 66045
United States
University of Kansas - School of Business
Chief Marketing Officer, CMO, CMO Compensation, Agency Theory, Firm Performance
Sales Force Management, Marketing-Finance Interface, Stock Market Valuation, Stock Return Modeling, Information Content of Announcements
pricing authority, delegation, determinants of price delegation, pricing, sales force management
pricing, rebates, redemption hassle, segmentation, centralized and decentralized supply chain
customer satisfaction, value, ACSI, ACSI scores
corporate headquarters shutdown, S&P 500 firms, financial flexibility, CEO characteristics, corporate political donations, mobile phone location data, Covid-19