Yongdong Liu

University College London - School of Management

Assistant Professor

Gower Street

London, WC1E 6BT

United Kingdom

http://yongdong.liu@ucl.ac.uk

SCHOLARLY PAPERS

5

DOWNLOADS
Rank 39,022

SSRN RANKINGS

Top 39,022

in Total Papers Downloads

1,709

SSRN CITATIONS
Rank 45,309

SSRN RANKINGS

Top 45,309

in Total Papers Citations

6

CROSSREF CITATIONS

9

Scholarly Papers (5)

1.

Spillover Effects and Freemium Strategy in the Mobile App Market

Management Science
Number of pages: 51 Posted: 26 Mar 2018 Last Revised: 13 Apr 2022
Yiting Deng, Anja Lambrecht and Yongdong Liu
University College London, London Business School and University College London - School of Management
Downloads 833 (40,439)
Citation 6

Abstract:

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Freemium, Mobile App, Spillover Effect, Cannibalization, Sampling, Discovery

2.

Reassessing Collective Petitioning in Rural China: Civic Engagement, Extra-State Violence, and Regional Variation

Comparative Politics, Volume 46, Number 4 (July 2014): pp.459-482.
Number of pages: 24 Posted: 13 Aug 2009 Last Revised: 17 Oct 2014
William Hurst, Mingxing Liu, Yongdong Liu and Ran Tao
Northwestern University - Department of Political Science, Peking University - School of Government, University College London - School of Management and University of Oxford
Downloads 402 (101,065)
Citation 2

Abstract:

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China, Rural Politics, Contention, Petitioning, Governance

3.

Mobile App Platform Choice

Number of pages: 48 Posted: 03 Feb 2017
Yongdong Liu
University College London - School of Management
Downloads 233 (179,304)
Citation 3

Abstract:

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app market; game estimation; competition strategies; machine learning; big data

4.

Price Promotions and Online Product Evaluations

Number of pages: 42 Posted: 09 Jan 2020
Yongdong Liu, Anja Lambrecht and Yiting Deng
University College London - School of Management, London Business School and University College London
Downloads 122 (309,433)

Abstract:

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price promotion, product evaluation, mobile app

5.

The Effects of Surge Pricing on Driver Behavior in the Ride-Sharing Market: Evidence from a Quasi-Experiment

Number of pages: 41 Posted: 04 Sep 2021 Last Revised: 31 Jan 2022
University College London - School of Management, University College London, University of International Business and Economics (UIBE) - School of International Trade and Economics, University College London - School of Management and University of California, Los Angeles (UCLA) - Decisions, Operations, and Technology Management (DOTM) Area
Downloads 119 (315,117)

Abstract:

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Surge pricing, Ride-sharing, Labor supply, Extensive margin, Intensive margin, Cherry picking, Competition