Chenxi Zhou

University of Florida - Department of Marketing

Gainesville, FL 32611

United States

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Global Expansions 'To' versus 'From' Emerging Markets: An Empirical Study of the Completion of Cross-Border Mergers & Acquisitions

Posted: 29 Jul 2013
Chenxi Zhou, Jinhong Xie and Qi Wang
University of Florida - Department of Marketing, University of Florida - Warrington College of Business Administration and China Europe International Business School (CEIBS)

Abstract:

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Emerging Markets, Global Expansions, Cross-Border Mergers & Acquisitions, International Marketing, Marketing Strategy, Cross-Cultural