William Allender

McMaster University - Michael G. DeGroote School of Business

1280 Main Street West

Hamilton, Ontario L8S 4M4

Canada

SCHOLARLY PAPERS

2

DOWNLOADS

563

SSRN CITATIONS

12

CROSSREF CITATIONS

0

Scholarly Papers (2)

1.

Price Fairness and Strategic Obfuscation

Forthcoming, Marketing Science
Number of pages: 44 Posted: 25 Aug 2016 Last Revised: 15 May 2020
McMaster University - Michael G. DeGroote School of Business, Cornell University, Cornell University and Arizona State University W. P. Carey School of Business
Downloads 453 (119,713)
Citation 13

Abstract:

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personalized pricing, fairness, inequity aversion, price discrimination, retail pricing

2.

Demand for Variety and Product Uncertainty: A Structural Model of Consideration Set Formation

Number of pages: 41 Posted: 22 Apr 2015 Last Revised: 09 Jun 2015
William Allender and Timothy J. Richards
McMaster University - Michael G. DeGroote School of Business and Arizona State University W. P. Carey School of Business
Downloads 110 (457,551)
Citation 1

Abstract:

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Information Uncertainty, Consumer Search, Multiple Discrete/Continuous Demand, Discrete Choice Model