Joachim Büschken

Catholic University of Eichstaett-Ingolstadt

Ostenstraße 26

Eichstätt, 85072

Germany

SCHOLARLY PAPERS

2

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153

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0

CROSSREF CITATIONS

0

Scholarly Papers (2)

1.

Explaining Preference Heterogeneity with Mixed Membership Modeling

Number of pages: 53 Posted: 06 Apr 2016 Last Revised: 03 Mar 2017
Marc Dotson, Joachim Büschken and Greg M. Allenby
Brigham Young University, Catholic University of Eichstaett-Ingolstadt and Ohio State University (OSU) - Department of Marketing and Logistics
Downloads 153 (193,795)
Citation 1

Abstract:

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Choice models, mixed membership models, hierarchical Bayes, grade of membership, preference heterogeneity

2.

The Dimensionality of Customer Satisfaction Survey Responses and Implications for Driver Analysis

Marketing Science, Vol. 32, No. 4, 2013; pp. 533-553; DOI: 10.1287/mksc.2013.0779
Posted: 13 Nov 2013
Joachim Büschken, Thomas Otter and Greg M. Allenby
Catholic University of Eichstaett-Ingolstadt, Goethe University Frankfurt - Department of Marketing and Ohio State University (OSU) - Department of Marketing and Logistics

Abstract:

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Bayesian estimation, surveys, information processing