T. Tony Ke

The Chinese University of Hong Kong (CUHK)

Shatin, N.T.

Hong Kong

Hong Kong

SCHOLARLY PAPERS

14

DOWNLOADS
Rank 18,261

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Top 18,261

in Total Papers Downloads

3,329

SSRN CITATIONS
Rank 17,839

SSRN RANKINGS

Top 17,839

in Total Papers Citations

35

CROSSREF CITATIONS

25

Scholarly Papers (14)

1.

Cooperative Search Advertising

Marketing Science (2019), MIT Sloan Research Paper No. 5176-16
Number of pages: 73 Posted: 12 Sep 2016 Last Revised: 16 Aug 2019
Xinyu Cao and T. Tony Ke
New York University (NYU) - Leonard N. Stern School of Business and The Chinese University of Hong Kong (CUHK)
Downloads 469 (74,491)
Citation 7

Abstract:

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Search Advertising, Position Auctions, Cooperative Advertising, Channel Coordination

2.

Peer-to-Peer Markets with Bilateral Ratings

MIT Sloan Research Paper No. 5236-17, NET Institute Working Paper No. 17-01
Number of pages: 47 Posted: 13 Sep 2017 Last Revised: 25 Sep 2017
T. Tony Ke, Baojun Jiang and Monic Sun
The Chinese University of Hong Kong (CUHK), Washington University in Saint Louis - John M. Olin Business School and Questrom School of Business, Boston University
Downloads 428 (83,079)
Citation 1

Abstract:

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Platform, Peer-to-Peer, Competitive Search, Matching, Reviews, Information Disclosure, Segmentation

3.

Optimal Learning Before Choice

MIT Sloan Research Paper No. 5178-16, Journal of Economic Theory, Vol. 180, No. 3, 2019
Number of pages: 72 Posted: 29 Sep 2016 Last Revised: 02 Jun 2019
T. Tony Ke and J. Miguel Villas-Boas
The Chinese University of Hong Kong (CUHK) and University of California, Berkeley
Downloads 370 (98,197)
Citation 19

Abstract:

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Information, Bayesian Learning, Search Theory, Dynamic Allocation, Optimal Stopping, Consideration Set

4.

Informational Complementarity

Management Science (Forthcoming), MIT Sloan Research Paper No. 5510-18
Number of pages: 58 Posted: 12 Jul 2018 Last Revised: 02 Jun 2019
T. Tony Ke and Song Lin
The Chinese University of Hong Kong (CUHK) and Hong Kong University of Science & Technology (HKUST) - Department of Marketing
Downloads 324 (114,032)

Abstract:

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search theory, information, complementarity, price competition

5.

Privacy Rights and Data Security: GDPR and Personal Data Driven Markets

Number of pages: 53 Posted: 17 Jul 2020
T. Tony Ke and K. Sudhir
The Chinese University of Hong Kong (CUHK) and Yale School of Management
Downloads 309 (119,947)
Citation 2

Abstract:

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GDPR, privacy, data security, personalization, price discrimination, digital marketing

6.

Peer Effect of iPhone Adoptions on Social Networks

MIT Sloan Research Paper No. 5177-16
Number of pages: 30 Posted: 12 Sep 2016 Last Revised: 03 Jan 2017
T. Tony Ke and Clair Yang
The Chinese University of Hong Kong (CUHK) and University of Washington - Henry. M. Jackson School of International Studies
Downloads 272 (137,215)

Abstract:

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Peer Effects, Identification, Social Networks, Product Diffusion

7.

Cheap Talk on Freelance Platforms

Number of pages: 45 Posted: 15 Apr 2019 Last Revised: 20 Jul 2020
T. Tony Ke and Yuting Zhu
The Chinese University of Hong Kong (CUHK) and Massachusetts Institute of Technology (MIT)
Downloads 251 (148,801)

Abstract:

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freelance, cheap talk, platform design, bargaining, signaling, competing auctions

8.

A Theory of Brand Positioning: Product-Portfolio View

Number of pages: 39 Posted: 21 Sep 2020
T. Tony Ke, Jiwoong Shin and Jungju Yu
The Chinese University of Hong Kong (CUHK), Yale School of Management and City University of Hong Kong (CityUHK) - Faculty of Business
Downloads 228 (163,234)
Citation 2

Abstract:

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brand positioning, product portfolio, mainstream and niche positioning, consumer search, hold-up problem

9.

Search for Information on Multiple Products

Management Science (2016), MIT Sloan Research Paper No. 5152-15
Number of pages: 60 Posted: 19 Dec 2015 Last Revised: 03 Jun 2019
The Chinese University of Hong Kong (CUHK), University of California, Berkeley - Department of Industrial Engineering & Operations Research (IEOR) and University of California, Berkeley
Downloads 215 (172,586)
Citation 14

Abstract:

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Information; Search Theory; Consideration Set; Brownian Motions; Choice Overload

10.

Searching for Service

American Economic Journal: Microeconomics (Forthcoming), MIT Sloan Research Paper No. 5507-18
Number of pages: 48 Posted: 26 Jul 2018 Last Revised: 02 Jun 2019
Maarten Janssen and T. Tony Ke
University of Vienna - Faculty of Business, Economics, and Statistics and The Chinese University of Hong Kong (CUHK)
Downloads 213 (174,085)
Citation 5

Abstract:

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Service Provision, Consumer Search, Product Differentiation

11.

Pay to Lose: A Theory of Digital Co-op

MIT Sloan Research Paper No. 5368-18, Columbia Business School Research Paper No. 18-35
Number of pages: 74 Posted: 17 Apr 2018 Last Revised: 15 May 2021
Fei Long, Kinshuk Jerath and T. Tony Ke
University of North Carolina (UNC) at Chapel Hill - Marketing Area, Columbia University - Columbia Business School and The Chinese University of Hong Kong (CUHK)
Downloads 100 (318,948)
Citation 2

Abstract:

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search advertising, cooperative advertising, game theory, category keyword, brand keyword

12.

Parallel Search for Information

Number of pages: 33 Posted: 16 May 2019 Last Revised: 07 Apr 2020
The Chinese University of Hong Kong (CUHK), University of California, Los Angeles (UCLA) - Department of Mathematics, University of California, Berkeley and University of California, Los Angeles (UCLA) - Department of Mathematics
Downloads 62 (420,394)

Abstract:

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Optimal Stopping, Free Boundary Problem, Search Theory, Brownian Motion

13.

How Inventory Cost Influences Introduction Timing of Product Line Extensions?

Production and Operations Management, Vol. 22, No. 5, September–October 2013, pp. 1214–1231
Number of pages: 50 Posted: 21 Oct 2013 Last Revised: 07 Sep 2018
T. Tony Ke, Zuo-Jun Max Shen and Shan Li
The Chinese University of Hong Kong (CUHK), University of California, Berkeley - Department of Industrial Engineering & Operations Research (IEOR) and City University of New York (CUNY) - Narendra Paul Loomba Department of Management
Downloads 51 (460,327)

Abstract:

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New Product Introduction, Inventory Management, Marketing and Operations Coordination, Innovation Diffusion

14.

Learning by Choosing: Career Concerns with Observable Actions

Number of pages: 37 Posted: 20 Apr 2020 Last Revised: 28 May 2020
The Chinese University of Hong Kong (CUHK), Florida State University and University of Cambridge - Faculty of Economics
Downloads 37 (521,485)

Abstract:

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