Moran Cerf

Northwestern University - Kellogg School of Management

2001 Sheridan Road

Evanston, IL 60208

United States

New York University (NYU)

40 W. 4th Street

Suite 900

New York, NY 10003-711

United States

UCLA Department of Neurosurgery

UCLA Department of Neurosurgery

405 Hilgard Avenue

Box 951361

Los Angeles, CA 90095

United States

SCHOLARLY PAPERS

3

DOWNLOADS

424

SSRN CITATIONS
Rank 35,772

SSRN RANKINGS

Top 35,772

in Total Papers Citations

0

CROSSREF CITATIONS

16

Scholarly Papers (3)

1.

Starting Cold: The Power of Social Networks in Predicting Non-Contractual Customer Behavior

Number of pages: 32 Posted: 27 Jul 2017 Last Revised: 27 Feb 2019
University of California, Davis - Graduate School of Management, Northwestern University - Department of Industrial Engineering and Management Sciences and Northwestern University - Kellogg School of Management
Downloads 236 (131,084)

Abstract:

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Dynamic Social Networks; Customer Behavior; Non-Contractual Settings; Cold-Start; Predictive Analytics

2.

The Psychology of Corporate Rights

U of Chicago, Public Law Working Paper No. 497
Number of pages: 49 Posted: 18 Jul 2014 Last Revised: 13 Dec 2014
Avital Mentovich, Aziz Z. Huq and Moran Cerf
University of Haifa, University of Chicago - Law School and Northwestern University - Kellogg School of Management
Downloads 188 (161,895)
Citation 16

Abstract:

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Rights, Corporations, Political Ideology, Moral patiency

3.

Using Single-Neuron Recording in Marketing: Opportunities, Challenges, and an Application to Fear Enhancement in Communications

Posted: 26 Dec 2013 Last Revised: 21 Dec 2014
Northwestern University - Kellogg School of Management, New York University (NYU) - Department of Marketing, New York University (NYU) - Department of Marketing and New York University (NYU) - Department of Marketing

Abstract:

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neuroscience, emotions, consumer communication, fear appeals, climate change