Jing Gong

Temple University - Department of Management Information Systems

1810 N. 13th Street

Floor 2

Philadelphia, PA 19128

United States

SCHOLARLY PAPERS

7

DOWNLOADS
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1,715

CITATIONS
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SSRN RANKINGS

Top 27,151

in Total Papers Citations

15

Scholarly Papers (7)

1.

Examining the Impact of Keyword Ambiguity on Search Advertising Performance: A Topic Model Approach

MIS Quarterly (Forthcoming)
Number of pages: 75 Posted: 04 Mar 2014 Last Revised: 10 May 2018
Jing Gong, Vibhanshu Abhishek and Beibei Li
Temple University - Department of Management Information Systems, Carnegie Mellon University - H. John Heinz III School of Public Policy and Management and Carnegie Mellon University - H. John Heinz III School of Public Policy and Management
Downloads 623 (41,202)
Citation 4

Abstract:

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Sponsored search advertising, topic models, contextual ambiguity, machine learning, keyword selection

2.

Uber Might Buy Me a Mercedes Benz: An Empirical Investigation of the Sharing Economy and Durable Goods Purchase

Number of pages: 63 Posted: 20 May 2017 Last Revised: 11 Jan 2018
Jing Gong, Brad N Greenwood and Yiping Song
Temple University - Department of Management Information Systems, University of Minnesota - Twin Cities - Carlson School of Management and Fudan University
Downloads 533 (50,438)
Citation 10

Abstract:

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sharing economy, platform, ridesharing, car sales, durable goods purchase, difference in difference

3.

A Structural Two-Sided Matching Model of Online Labor Markets

Fox School of Business Research Paper No. 16-015
Number of pages: 39 Posted: 14 Mar 2016 Last Revised: 16 Dec 2016
Jing Gong
Temple University - Department of Management Information Systems
Downloads 245 (123,275)
Citation 1

Abstract:

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Online labor markets, globalization, online freelancing, two-sided matching

4.

On Using the Lottery in Crowdfunding Platforms: ‘Crowding in’ the Masses But ‘Crowding out’ Success

Fox School of Business Research Paper No. 17-006
Number of pages: 38 Posted: 15 Feb 2017 Last Revised: 14 Jun 2017
Alvin Zheng, Jing Gong and Paul A. Pavlou
Temple University - Department of Management Information Systems, Temple University - Department of Management Information Systems and Temple University - Department of Management Information Systems
Downloads 209 (143,973)

Abstract:

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Lottery, Crowdfunding, Reward-Based, Intrinsic Motivation, Extrinsic Motivation, Crowdfunding Outcomes

5.

Role of Monetary Incentives in the Digital and Physical Inter-Border Labor Flows

Journal of Management Information Systems, Forthcoming, Fox School of Business Research Paper No. 18-021
Number of pages: 42 Posted: 02 Jun 2018 Last Revised: 15 Aug 2018
Jing Gong, Yili Hong and Alejandro Zentner
Temple University - Department of Management Information Systems, Arizona State University (ASU) - W.P. Carey School of Business and University of Texas at Dallas - Naveen Jindal School of Management
Downloads 70 (325,447)
Citation 1

Abstract:

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economics of information systems, electronic markets, empirical research, income elasticity, information policy, monetary incentive theory, online labor markets, outsourcing

6.

No Longer Riding Dirty: The Effect of Electric Vehicle Subsidies on Automobile Markets

Number of pages: 38 Posted: 07 May 2019
Temple University, Temple University - Department of Management Information Systems, University of Minnesota - Twin Cities - Carlson School of Management and Fudan University
Downloads 22 (504,032)

Abstract:

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electric vehicles, government subsidy, difference in difference, automobile purchase

7.

Competitive Poaching in Search Advertising: A Randomized Field Experiment

Number of pages: 36 Posted: 04 Mar 2019
Temple University - Department of Management Information Systems, Temple University - Department of Management Information Systems and Temple University - Department of Management Information Systems
Downloads 13 (556,428)

Abstract:

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competitive poaching, search engine advertising, ad copy design, vertical differentiation, horizontal differentiation