Author Page for Thilo Kunkel

There Is No Nil in NIL: Examining the Social Media Value of Student-Athletes’ Names, Images, and Likeness

Sport Management Review

Number of pages: 43 Posted: 12 Mar 2021

Thilo Kunkel, Bradley Baker, Thomas Baker and Jason Doyle

Temple University - Fox School of Business and School of Tourism and Hospitality Management, affiliation not provided to SSRN, University of Georgia and Griffith University

Downloads 349 (104,940)

Abstract:

2.

Sport Spectator Segmentation: Examining the Differing Psychological Connections Amongst Spectators of Leagues and Teams

Number of pages: 34 Posted: 16 Mar 2016

Jason Doyle, Thilo Kunkel and Daniel Funk

Griffith University, Temple University - Fox School of Business and School of Tourism and Hospitality Management and Temple University - School of Tourism and Hospitality Management

Downloads 280 (133,570)

Citation 2

Abstract:

3.

The Development and Change of Brand Associations and Their Influence on Team Loyalty Over Time

Forthcoming, Journal of Sport Management, Fox School of Business Research Paper No. 16-014

Number of pages: 49 Posted: 16 Mar 2016 Last Revised: 16 Dec 2016

Thilo Kunkel, Jason Doyle, Daniel Funk, Wenjie Du and Heath McDonald

Temple University - Fox School of Business and School of Tourism and Hospitality Management, Griffith University, Temple University - School of Tourism and Hospitality Management, Temple University and Swinburne University of Technology

Downloads 144 (244,763)

Citation 2

Abstract:

4.

Brand Architecture, Drivers of Consumer Involvement, and Brand Loyalty with Professional Sport Leagues and Teams

Journal of Sport Management, 2013, 27, 177-192

Number of pages: 48 Posted: 16 Mar 2016

Thilo Kunkel, Daniel Funk and Brad Hill

Temple University - Fox School of Business and School of Tourism and Hospitality Management, Temple University - School of Tourism and Hospitality Management and Griffith University

Downloads 113 (293,379)

Citation 1

Abstract:

5.

The Attractiveness of National and International Football Leagues: The Perspective of Fans of 'Underdogs' and 'Star Clubs'

Koenigstorfer, J., Groeppel-Klein, A., & Kunkel, T. (2010). The attractiveness of national and international football leagues - Perspectives of fans of "star clubs" and "underdogs". European Sport Management Quarterly, 10(2), 101-137.

Number of pages: 46 Posted: 21 Jun 2014 Last Revised: 16 Mar 2016

Joerg Koenigstorfer, Andrea Groeppel-Klein and Thilo Kunkel

Saarland University, Saarland University and Temple University - Fox School of Business and School of Tourism and Hospitality Management

Downloads 75 (380,054)

Citation 3

Abstract:

6.

Exploring Sport Brand Development Strategies to Strengthen Consumer Involvement with the Product – The Case of the Australian A-League

Doyle, J., Kunkel, T., Funk, D. (2013). Sport spectator segmentation: Examining the differing psychological connections amongst spectators of leagues and teams. International Journal of Sport Marketing and Sponsorship, 14 (2), 95-111. , Sport Management Review, 2014 Forthcoming

Number of pages: 45 Posted: 16 Mar 2016

Thilo Kunkel, Jason Doyle and Daniel Funk

Temple University - Fox School of Business and School of Tourism and Hospitality Management, Griffith University and Temple University - School of Tourism and Hospitality Management

Downloads 64 (413,710)

Abstract:

7.

The Development of a Framework to Capture Perceptions of Sport Organizations Legitimacy

Journal of Sport Management, 2015

Number of pages: 49 Posted: 17 Mar 2016

Daniel Lock, Kevin Filo, Thilo Kunkel and James H. Skinner

Griffith University, Griffith University, Temple University - Fox School of Business and School of Tourism and Hospitality Management and Griffith University

Downloads 32 (547,221)

Abstract:

8.

Thinking About the Same Things Differently: Examining Perceptions of a Non-Profit Community Sport Organisation

Lock, D., Filo, K., Kunkel, T., & Skinner, J. (2013). Examining dimensions of legitimacy in community sport organisation, Sport Management Review, 16, 438-450

Number of pages: 41 Posted: 16 Mar 2016

Daniel Lock, Kevin Filo, Thilo Kunkel and James H. Skinner

Griffith University, Griffith University, Temple University - Fox School of Business and School of Tourism and Hospitality Management and Griffith University

Downloads 17 (642,862)

Thilo Kunkel

Temple University - Fox School of Business and School of Tourism and Hospitality Management

Assistant Professor Marketing and Sport Management

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Scholarly Papers (8)

There Is No Nil in NIL: Examining the Social Media Value of Student-Athletes’ Names, Images, and Likeness

Abstract:

Sport Spectator Segmentation: Examining the Differing Psychological Connections Amongst Spectators of Leagues and Teams

Abstract:

The Development and Change of Brand Associations and Their Influence on Team Loyalty Over Time

Abstract:

Brand Architecture, Drivers of Consumer Involvement, and Brand Loyalty with Professional Sport Leagues and Teams

Abstract:

The Attractiveness of National and International Football Leagues: The Perspective of Fans of 'Underdogs' and 'Star Clubs'

Abstract:

Exploring Sport Brand Development Strategies to Strengthen Consumer Involvement with the Product – The Case of the Australian A-League

Abstract:

The Development of a Framework to Capture Perceptions of Sport Organizations Legitimacy

Abstract:

Thinking About the Same Things Differently: Examining Perceptions of a Non-Profit Community Sport Organisation

Abstract: