Author Page for Thilo Kunkel

There Is No Nil in NIL: Examining the Social Media Value of Student-Athletes’ Names, Images, and Likeness

Sport Management Review

Number of pages: 43 Posted: 12 Mar 2021

Thilo Kunkel, Bradley Baker, Thomas Baker and Jason Doyle

Temple University - Fox School of Business and School of Tourism and Hospitality Management, Mark H. McCormack Department of Sport Management, University of Massachusetts, University of Georgia and Griffith University

Downloads 930 (35,244)

Abstract:

2.

Sport Spectator Segmentation: Examining the Differing Psychological Connections Amongst Spectators of Leagues and Teams

Number of pages: 34 Posted: 16 Mar 2016

Jason Doyle, Thilo Kunkel and Daniel Funk

Griffith University, Temple University - Fox School of Business and School of Tourism and Hospitality Management and Temple University - School of Tourism and Hospitality Management

Downloads 298 (142,233)

Citation 2

Abstract:

3.

The Development and Change of Brand Associations and Their Influence on Team Loyalty Over Time

Forthcoming, Journal of Sport Management, Fox School of Business Research Paper No. 16-014

Number of pages: 49 Posted: 16 Mar 2016 Last Revised: 16 Dec 2016

Thilo Kunkel, Jason Doyle, Daniel Funk, Wenjie Du and Heath McDonald

Temple University - Fox School of Business and School of Tourism and Hospitality Management, Griffith University, Temple University - School of Tourism and Hospitality Management, Temple University and Swinburne University of Technology

Downloads 154 (261,967)

Citation 2

Abstract:

4.

Brand Architecture, Drivers of Consumer Involvement, and Brand Loyalty with Professional Sport Leagues and Teams

Journal of Sport Management, 2013, 27, 177-192

Number of pages: 48 Posted: 16 Mar 2016

Thilo Kunkel, Daniel Funk and Brad Hill

Temple University - Fox School of Business and School of Tourism and Hospitality Management, Temple University - School of Tourism and Hospitality Management and Griffith University

Downloads 132 (295,602)

Citation 1

Abstract:

5.

Exploring Sport Brand Development Strategies to Strengthen Consumer Involvement with the Product – The Case of the Australian A-League

Doyle, J., Kunkel, T., Funk, D. (2013). Sport spectator segmentation: Examining the differing psychological connections amongst spectators of leagues and teams. International Journal of Sport Marketing and Sponsorship, 14 (2), 95-111. , Sport Management Review, 2014 Forthcoming

Number of pages: 45 Posted: 16 Mar 2016

Thilo Kunkel, Jason Doyle and Daniel Funk

Temple University - Fox School of Business and School of Tourism and Hospitality Management, Griffith University and Temple University - School of Tourism and Hospitality Management

Downloads 83 (402,962)

Abstract:

6.

The Attractiveness of National and International Football Leagues: The Perspective of Fans of 'Underdogs' and 'Star Clubs'

Koenigstorfer, J., Groeppel-Klein, A., & Kunkel, T. (2010). The attractiveness of national and international football leagues - Perspectives of fans of "star clubs" and "underdogs". European Sport Management Quarterly, 10(2), 101-137.

Number of pages: 46 Posted: 21 Jun 2014 Last Revised: 16 Mar 2016

Joerg Koenigstorfer, Andrea Groeppel-Klein and Thilo Kunkel

Saarland University, Saarland University and Temple University - Fox School of Business and School of Tourism and Hospitality Management

Downloads 83 (402,962)

Citation 3

Abstract:

7.

The Development of a Framework to Capture Perceptions of Sport Organizations Legitimacy

Journal of Sport Management, 2015

Number of pages: 49 Posted: 17 Mar 2016

Daniel Lock, Kevin Filo, Thilo Kunkel and James H. Skinner

Griffith University, Griffith University, Temple University - Fox School of Business and School of Tourism and Hospitality Management and Griffith University

Downloads 33 (605,742)

Abstract:

8.

Thinking About the Same Things Differently: Examining Perceptions of a Non-Profit Community Sport Organisation

Lock, D., Filo, K., Kunkel, T., & Skinner, J. (2013). Examining dimensions of legitimacy in community sport organisation, Sport Management Review, 16, 438-450

Number of pages: 41 Posted: 16 Mar 2016

Daniel Lock, Kevin Filo, Thilo Kunkel and James H. Skinner

Griffith University, Griffith University, Temple University - Fox School of Business and School of Tourism and Hospitality Management and Griffith University

Downloads 18 (710,191)

Thilo Kunkel

Temple University - Fox School of Business and School of Tourism and Hospitality Management

Assistant Professor Marketing and Sport Management

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Scholarly Papers (8)

There Is No Nil in NIL: Examining the Social Media Value of Student-Athletes’ Names, Images, and Likeness

Abstract:

Sport Spectator Segmentation: Examining the Differing Psychological Connections Amongst Spectators of Leagues and Teams

Abstract:

The Development and Change of Brand Associations and Their Influence on Team Loyalty Over Time

Abstract:

Brand Architecture, Drivers of Consumer Involvement, and Brand Loyalty with Professional Sport Leagues and Teams

Abstract:

Exploring Sport Brand Development Strategies to Strengthen Consumer Involvement with the Product – The Case of the Australian A-League

Abstract:

The Attractiveness of National and International Football Leagues: The Perspective of Fans of 'Underdogs' and 'Star Clubs'

Abstract:

The Development of a Framework to Capture Perceptions of Sport Organizations Legitimacy

Abstract:

Thinking About the Same Things Differently: Examining Perceptions of a Non-Profit Community Sport Organisation

Abstract: