ST-2D, Block 17, Gulshan-e-Iqbal
Gulshan-e-Iqbal
Karachi, Sindh 75300
India
Indus University
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Celebrity endorsement, Celebrity attractiveness, Celebrity credibility, Celebrity meaning transfer, Brand image, Buying behavior
Consumer buying decision, products/services, Pakistan, Viral Marketing
Job performance; stress; job satisfaction; workload; role conflict; monetary reward
FoodpandaTM, SCOR Model Theory, Interview Technique, Supply Chain, E-Commerce
Digital Media, Brand Loyalty, Brand positioning, exploratory, marketing strategy
Balance of Payment, Exchange Rate, Pakistan, Volatility, State Bank
Close end mutual fund, Net Asset Value, Open ended mutual fund
Guerrilla Advertising; Buying Behavior; Guerrilla Marketing; Dependent Variable; Independent Variable; Informational Annoyance
Packaging & Labeling; Purchase decision; Independent variables; Dependent variables; Motivation Behavior; Reliability; Innovation; Design of Wrapper
Communication Mix; Promotional Mix; Product Chain; Prescription Chain; Pharmaceutical Marketing; In-Clinic Promotion; Out-Clinic Promotion
Frozen Food, Buying Behavior, Regression, Consumers
New Drug, Brand Prescription, Sponsorship to Conferences, promotional tools, drug samples and Physician prescription behavior.
Patient satisfaction, healthcare services, reception staff services, healthcare organizations, private hospitals
Cultural values, Impulse buying behavior, Financial satisfaction, Pakistani University
Asset Price Bubbles; Stock Prices; Consumer Price Index; Heteroskedasticity; volatility
Key Issues, Pharmaceutical Industry
Prescription Products; OTC Product; Product Strategies; Pharmaceutical Industry
Supply Chain Management, Milk Collection & distribution, Dairy Industry
Motivation, Banks, Pakistan, Hygiene factors, Public Sector
telecommunication industry, business outsourcing, critical drivers, correlation, multiple linear regressions.
KIBOR, ARMA, Box-Jenkins, ARIMA, forecasting
Competitive intelligence; Marketing effectiveness; Competitive intelligence variables; Market intelligence; Business intelligence
Job Stress & Burnout, Employee Motivation, Employee Performance, Private Universities, Multiple Regression Analysis
Business Process Outsourcing; Bound Call Centers; Offshore Outsourcing; Strategic Alternative; Economies of Scale
Business schools faculty; Training & development; Faculty performance; Correlation; Multiple Linear Regression
External Debts, Forecasting, Evidence, Monetary Policy, Fiscal Policy, Time & Regime
Worker’s remittance, Import, ARIMA, Johansen Cointegration, Granger Causality, Unidirectional Causality
HHO, Hydrogen, Hydroxy, Brown gas, Fuel efficiency.
2G Technology; Chi Square; 3G Technology; Motivational factors; Reliability Test
2G Technology, Chi Square, 3G Technology, Motivational factors, Reliability Test
Working conditions, Workload, Harassment, Private universities, Teachers performance
Internet Usage, Technologically Advanced World, Academic Performance, Information Technology, Attitude of Student, Linear Regression
matching needs, return on investment, unsatisfactory progress, up-coming Generation, work liabilities, physical appearance
Stock returns, Developing economies, ANOVA
Social indicators, Military regime, Democratic regime, Statistical framework, Descriptive & inferential statistics, Social sectors, Social performance
Knowledge Sharing, Karachi Pharmaceutical Industry
Tourism; Cultural factors; Societal factors; Victims of terrorism; War on terror
Macroeconomic variables, Stock Prices, Causal Relationship, Pakistani Economy
Army & Democracy, Economic Performance, Social Performance