Rizwan Ahmed

Indus University

Professor

ST-2D, Block 17, Gulshan-e-Iqbal

Gulshan-e-Iqbal

Karachi, Sindh 75300

Pakistan

SCHOLARLY PAPERS

38

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13,099

CITATIONS
Rank 24,896

SSRN RANKINGS

Top 24,896

in Total Papers Citations

17

Scholarly Papers (38)

1.

Impact of Celebrity Endorsement on Consumer Buying Behavior

Number of pages: 11 Posted: 28 Sep 2015
Indus University, Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST), Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST) and Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST)
Downloads 3,634 (2,569)
Citation 2

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Celebrity endorsement, Celebrity attractiveness, Celebrity credibility, Celebrity meaning transfer, Brand image, Buying behavior

2.

Impact of Stress on Job Performance: An Empirical Study of the Employees of Private Sector Universities of Karachi, Pakistan

Research Journal of Management Sciences, ISSN 2319-1171, Vol. 3(7), 14-17, July (2014)
Number of pages: 4 Posted: 09 Jul 2014
Indus University, Indus University, RTS (Research, Trainings, and Solutions) and University of Sindh
Downloads 1,374 (13,157)
Citation 3

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Job performance; stress; job satisfaction; workload; role conflict; monetary reward

3.

Impact of Word of Mouth on Consumer Buying Decision

European Journal of Business and Management, Vol.6, No.31, 2014, ISSN 2222-2839
Number of pages: 11 Posted: 01 Nov 2014
Nawaz Ahmad, Jolita Vveinhardt and Rizwan Ahmed
RTS (Research, Trainings, and Solutions), Lithuanian Sports University and Indus University
Downloads 726 (33,493)

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Consumer buying decision, products/services, Pakistan, Viral Marketing

4.

Evaluation of Supply Chain Based on SCOR Model Theory: A Case Study of FOODPANDA™

Ahmed B, Ahmed RR, (2016, June) ‘Evaluation of Supply Chain based on SCOR Model Theory: A Case Study of FOODPANDA™’, paper presented at the International Conference on Innovation and Emerging Trends in Business Management (ICIEBM-2016), IQRA University, Karachi, Pakistan
Number of pages: 18 Posted: 01 Jul 2016
Bilal Ahmed and Rizwan Ahmed
Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST), Students and Indus University
Downloads 652 (38,694)

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FoodpandaTM, SCOR Model Theory, Interview Technique, Supply Chain, E-Commerce

5.

Impacts of Guerrilla Advertising on Consumer Buying Behavior

Information and Knowledge Management. Vol.4, No.8, 2014 ISSN: 2224-5758 (Paper) ISSN 2224-896X (Online)
Number of pages: 9 Posted: 02 Sep 2014
RTS (Research, Trainings, and Solutions), Indus University, Bahria University, Bahria University, Independent and Bahria University
Downloads 623 (41,176)
Citation 1

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Guerrilla Advertising; Buying Behavior; Guerrilla Marketing; Dependent Variable; Independent Variable; Informational Annoyance

6.

A Comparative Study of NAV (Net Asset Value) Returns of Open-Ended and Close-Ended Mutual Funds in Pakistan

International Journal of Information, Business and Management, Vol. 7 No. 1 Feb., 2015, ISSN 2076-9202
Number of pages: 377 Posted: 21 Dec 2015
Nawaz Ahmad, Imamuddin Khoso and Rizwan Ahmed
RTS (Research, Trainings, and Solutions), University of Sindh and Indus University
Downloads 516 (52,528)

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Close end mutual fund, Net Asset Value, Open ended mutual fund

7.

Impact of Digital Media on Brand Loyalty and Brand Positioning

Number of pages: 21 Posted: 27 Dec 2015
Indus University, Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST), Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST) and Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST)
Downloads 397 (72,489)
Citation 1

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Digital Media, Brand Loyalty, Brand positioning, exploratory, marketing strategy

Role of Packaging and Labeling on Pakistani Consumers Purchase Decision

European Scientific Journal, June 2014 ed, Vol. 10, No. 16, EISSN 1857-7431
Number of pages: 10 Posted: 04 Jul 2014
Indus University, RTS (Research, Trainings, and Solutions), University of Sindh and University of Sindh
Downloads 221 (136,053)

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Packaging & Labeling; Purchase decision; Independent variables; Dependent variables; Motivation Behavior; Reliability; Innovation; Design of Wrapper

Role of Packaging and Labeling on Pakistani Consumers Purchase Decision

European Scientific Journal, EISSN 1857- 7431
Number of pages: 10 Posted: 09 Jul 2014
Indus University, RTS (Research, Trainings, and Solutions), University of Sindh and University of Sindh
Downloads 174 (170,271)
Citation 1

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Packaging & Labeling; Purchase decision; Independent variables; Dependent variables; Motivation Behavior; Reliability; Innovation; Design of Wrapper

9.

The Communication Mix in Pharmaceutical Marketing

The Pharma Innovation Journal 3(5): 46-53, 2014
Number of pages: 8 Posted: 03 Aug 2014
Indus University, University of Sindh, RTS (Research, Trainings, and Solutions), Indus University and University of Sindh
Downloads 390 (73,993)
Citation 1

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Communication Mix; Promotional Mix; Product Chain; Prescription Chain; Pharmaceutical Marketing; In-Clinic Promotion; Out-Clinic Promotion

10.

Factors Influencing Prescription Behavior of Physicians

The Pharma Innovation Journal, ISSN:2277-7695 (2014) 3(5): 30-35
Number of pages: 6 Posted: 08 Jul 2014
Indus University, Indus University, RTS (Research, Trainings, and Solutions), University of Sindh and University of Sindh
Downloads 388 (74,447)

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New Drug, Brand Prescription, Sponsorship to Conferences, promotional tools, drug samples and Physician prescription behavior.

11.

Impact of Exchange Rate on Balance of Payment: An Investigation from Pakistan

Research Journal of Finance and Accounting, Vol. 5, No.13, 2014, ISSN: 2222-1697
Number of pages: 12 Posted: 04 Aug 2014
RTS (Research, Trainings, and Solutions), Indus University, University of Sindh, Indus University and Indus University
Downloads 378 (76,694)

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Balance of Payment, Exchange Rate, Pakistan, Volatility, State Bank

12.

Patients’ Satisfaction and Quality Health Services: An Investigation From Private Hospitals of Karachi, Pakistan

Research Journal of Recent Sciences, ISSN 2277-2502, Vol. 3(7), 34-38, July (2014)
Number of pages: 5 Posted: 04 Jul 2014
Indus University, RTS (Research, Trainings, and Solutions), Indus University and University of Sindh
Downloads 305 (97,777)

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Patient satisfaction, healthcare services, reception staff services, healthcare organizations, private hospitals

13.

The Business Outsourcing in Telecommunication Industry: Case of Pakistan

Transformations in Business & Economics, Vol. 13, No 2B (32B), pp.760-779, ISSN 1648 - 4460
Number of pages: 20 Posted: 30 Dec 2014
Indus University, Lithuanian Sports University, RTS (Research, Trainings, and Solutions) and Indus University
Downloads 262 (115,000)
Citation 3

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telecommunication industry, business outsourcing, critical drivers, correlation, multiple linear regressions.

14.

Factors Motivating Employees in Public Sector Banks: An Empirical Investigation

European Academic Research, Vol. 2, Issue 5, August 2014
Number of pages: 17 Posted: 10 Aug 2014
RTS (Research, Trainings, and Solutions), Indus University, Shah Abdul Latif University, Indus University and Indus University
Downloads 251 (120,254)

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Motivation, Banks, Pakistan, Hygiene factors, Public Sector

Asset Price Bubbles with Specific Focus on Stock Prices in Pakistan

Busines Review - Volume 10, No. 1; ISSN:1990-6587
Number of pages: 206 Posted: 17 Jul 2015
Nawaz Ahmad, Rizwan Ahmed and Yaseen Meeai
RTS (Research, Trainings, and Solutions), Indus University and University of Karachi - Institute of Business Administration (IBA), Karachi
Downloads 128 (220,148)

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Asset Price Bubbles; Stock Prices; Consumer Price Index; Heteroskedasticity; volatility

16.

Supply Chain Management: Milk Collection & Distribution System in Pakistan

European Journal of Scientific Research, ISSN: 1450-216X//1450-202X, Vol. 39 (4): 130-142, January 2010
Number of pages: 13 Posted: 13 Sep 2015
Rizwan Ahmed
Indus University
Downloads 218 (138,256)
Citation 1

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Supply Chain Management, Milk Collection & distribution, Dairy Industry

17.

Pharmaceutical Industry: Key Issues in Growth in Pakistan & International Market

Ahmed, R.R. (2012), Pharmaceutical Industry: Key Issues in Growth in Pakistan & International Market, European Journal of Scientific Research, 93 (1), 234-249
Number of pages: 15 Posted: 13 Sep 2015 Last Revised: 25 Oct 2015
Rizwan Ahmed
Indus University
Downloads 212 (141,980)
Citation 1

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Key Issues, Pharmaceutical Industry

18.

Product Strategies in Pharmaceutical Marketing: A Perspective of Pakistani Pharmaceutical Industry

Middle-East Journal of Scientific Research 21 (4): 681-688, 2014
Number of pages: 8 Posted: 18 May 2014
Rizwan Ahmed, Irfan Sattar and Parmar Vishnu
Indus University, Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST) and University of Sindh
Downloads 203 (147,871)

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Prescription Products; OTC Product; Product Strategies; Pharmaceutical Industry

19.

Frozen Food Revolution: Investigating How Availability of Frozen Food Affects Consumer Buying Behavior

International Journal of Economics, Commerce and Management, Vol. II, Issue 8, 2014, ISSN: 2348-0386
Number of pages: 13 Posted: 19 Aug 2014
Indus University, RTS (Research, Trainings, and Solutions), Indus University and Greenwich University Karachi
Downloads 197 (152,076)

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Frozen Food, Buying Behavior, Regression, Consumers

20.

Influence of Lifestyle and Cultural Values on Impulse Buying Behavior

Number of pages: 18 Posted: 13 Sep 2015
Rizwan Ahmed, Hassan Soomro, Kashif Ali and Wajid Ali
Indus University, Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST), Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST) and Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST)
Downloads 194 (154,321)

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Cultural values, Impulse buying behavior, Financial satisfaction, Pakistani University

21.

Relationship between Training & Development and Performance of Business Schools Faculty

ICERI 2016, Seville, Spain. ISBN: 978-84-617-5895-1
Number of pages: 10 Posted: 05 Dec 2016
Rizwan Ahmed, Nawaz Ahmad and Zahid Channar
Indus University, RTS (Research, Trainings, and Solutions) and Sindh Madressatul Islam University
Downloads 175 (169,334)
Citation 1

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Business schools faculty; Training & development; Faculty performance; Correlation; Multiple Linear Regression

22.

The Impact of Time and Regime on External Debts of Pakistan: An Empirical Study

Ahmed RR, Vveinhardt J, Ahmad N, (2016) ‘The Impact of Time and Regime on External Debts of Pakistan: An Empirical Study’, paper presented at the proceedings of the 27th International-Business-Information-Management-Association Conference (IBIMA), Milan, Italy; 4-5 May, pp. 486-497
Number of pages: 50 Posted: 25 Jun 2016
Rizwan Ahmed, Jolita Vveinhardt and Nawaz Ahmad
Indus University, Lithuanian Sports University and RTS (Research, Trainings, and Solutions)
Downloads 172 (171,918)

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External Debts, Forecasting, Evidence, Monetary Policy, Fiscal Policy, Time & Regime

23.

Competitive Intelligence and Marketing Effectiveness of Organizations: An Investigation from Pakistan

European Scientific Journal, May 2014, Vol.10, No.13 EISSN 1857-7431
Number of pages: 12 Posted: 04 Jul 2014
Indus University, RTS (Research, Trainings, and Solutions), University of Sindh, Greenwich University Karachi and Indus University
Downloads 166 (178,233)
Citation 1

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Competitive intelligence; Marketing effectiveness; Competitive intelligence variables; Market intelligence; Business intelligence

24.

Impact of the Work Related Stress and Job Burnout in Private Educational Institutions and Universities

Number of pages: 9 Posted: 27 Dec 2015
Indus University, Vytautas Magnus University, University of Karachi - Institute of Business Administration (IBA), Karachi and Pakistan Air Force - Karachi Institute of Economics & Technology (PAFKIET)
Downloads 152 (191,036)
Citation 2

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Job Stress & Burnout, Employee Motivation, Employee Performance, Private Universities, Multiple Regression Analysis

25.

Causal Relationship between Worker's Remittances and Imports in Pakistan

European Journal of Scientific Research 120 (1): 177-188, March 2014; ISSN: 1450-216X/1450-202X
Number of pages: 12 Posted: 16 Apr 2014
Rizwan Ahmed, Parmar Vishnu and Nawaz Ahmad
Indus University, University of Sindh and RTS (Research, Trainings, and Solutions)
Downloads 129 (218,038)
Citation 1

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Worker’s remittance, Import, ARIMA, Johansen Cointegration, Granger Causality, Unidirectional Causality

26.

Business Process Outsourcing: A Case Study on Pakistan’s Out-Bound Call Centers

Number of pages: 7 Posted: 14 Aug 2015
Rizwan Ahmed and Safdar Javed
Indus University and Indus University
Downloads 124 (224,652)

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Business Process Outsourcing; Bound Call Centers; Offshore Outsourcing; Strategic Alternative; Economies of Scale

Factors that Motivate the Mobile Phone Users to Switch from 2G to 3G Technologies in Karachi

Research Journal of Recent Sciences, 2014
Number of pages: 5 Posted: 04 May 2014
Indus University, RTS (Research, Trainings, and Solutions), Indus University and University of Sindh
Downloads 68 (334,360)

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2G Technology; Chi Square; 3G Technology; Motivational factors; Reliability Test

Factors that Motivate the Mobile Phone Users to Switch from 2G to 3G Technologies in Karachi

Research Journal of Management Sciences, Vol. 3(8), 18-21, August 2014
Number of pages: 4 Posted: 10 Aug 2014
Indus University, RTS (Research, Trainings, and Solutions), Indus University, University of Sindh and Indus University
Downloads 31 (468,536)

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2G Technology, Chi Square, 3G Technology, Motivational factors, Reliability Test

28.

Stock Returns: Comparison Among Selected Developing Countries

Number of pages: 12 Posted: 29 Apr 2016
Nawaz Ahmad, Rizwan Ahmed and Malik Zuhaib
RTS (Research, Trainings, and Solutions), Indus University and Pakistan Air Force - Karachi Institute of Economics & Technology (PAFKIET), Students
Downloads 85 (290,592)

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Stock returns, Developing economies, ANOVA

29.

The Impact of Working Conditions on Female Teachers’ Performance in Private Universities of Karachi

Proceedings of INTED2016 Conference 7th-9th March 2016, Valencia, Spain
Number of pages: 10 Posted: 29 Apr 2016
Indus University, Vytautas Magnus University, RTS (Research, Trainings, and Solutions) and Indus University
Downloads 75 (313,020)

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Working conditions, Workload, Harassment, Private universities, Teachers performance

30.

Karachi Inter-Bank Offered Rate (KIBOR) Forecasting: Box-Jenkins (ARIMA) Testing Approach

E&M Economics and Management, 20(2), 188-198
Number of pages: 11 Posted: 05 Sep 2017
Indus University, Vytautas Magnus University, RTS (Research, Trainings, and Solutions) and Lithuanian Energy Institute
Downloads 68 (330,422)

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KIBOR, ARMA, Box-Jenkins, ARIMA, forecasting

31.

An Empirical Study for Achieving Economies of Scale by Utilization of (HHO) Hydrogen Hydroxy Gas as Additional Fuel

Journal of Energy Technologies and Policy, Vol. 5, No. 4, 2015: ISSN 2224-3232 (Paper) ISSN 2225-0573 (Online)
Number of pages: 11 Posted: 08 May 2015
Raees Lodhi, Nawaz Ahmad and Rizwan Ahmed
Indus University, Karachi, Pakistan, RTS (Research, Trainings, and Solutions) and Indus University
Downloads 67 (333,091)

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HHO, Hydrogen, Hydroxy, Brown gas, Fuel efficiency.

32.

Key Factors to Promote Knowledge Sharing in Karachi Pharmaceutical Industry

Information and Knowledge Management Vol.4, No. 4, 2014, ISSN 2224-5758 (Paper) ISSN 2224-896X (Online)
Number of pages: 15 Posted: 09 May 2014
Muhammad Zubair, Nawaz Ahmad and Rizwan Ahmed
Indus University, RTS (Research, Trainings, and Solutions) and Indus University
Downloads 67 (333,091)

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Knowledge Sharing, Karachi Pharmaceutical Industry

33.

Economic and Social Progress under Civilian & Military Set-Ups in Pakistan

Developing Country Studies, ISSN: 2225-0565, Vol.4, No.16, 2014
Number of pages: 8 Posted: 14 Oct 2014
Indus University, University of Sindh, RTS (Research, Trainings, and Solutions) and Indus University
Downloads 61 (349,454)

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Social indicators, Military regime, Democratic regime, Statistical framework, Descriptive & inferential statistics, Social sectors, Social performance

34.

Factors Affecting in Selection of School for Upcoming Generation: A Case Study of Karachi Urban Areas, Pakistan

Research Journal of Educational Sciences, Vol. 2(4), 1-7, July 2014, ISSN 2321-0508
Number of pages: 7 Posted: 03 Jul 2014
Raees Lodhi, Rizwan Ahmed and Nawaz Ahmad
Indus University, Karachi, Pakistan, Indus University and RTS (Research, Trainings, and Solutions)
Downloads 61 (349,454)

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matching needs, return on investment, unsatisfactory progress, up-coming Generation, work liabilities, physical appearance

35.

Empirical Analysis of Internet Usage and Academic Performance of Students: Evidence from Pakistan

Proceedings of the EDULEARN16 Conference, Barcelona, Spain, July 4th-6th 2016
Number of pages: 10 Posted: 30 Mar 2017
Rizwan Ahmed, Jolita Vveinhardt and Nawaz Ahmad
Indus University, Lithuanian Sports University and RTS (Research, Trainings, and Solutions)
Downloads 51 (380,211)

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Internet Usage, Technologically Advanced World, Academic Performance, Information Technology, Attitude of Student, Linear Regression

36.

An Empirical Analysis of Causal Relationship between Stock Prices and Real Sector of the Pakistani Economy

Number of pages: 9 Posted: 27 Dec 2015
Rizwan Ahmed, Jolita Vveinhardt and Yaseen Meeai
Indus University, Vytautas Magnus University and University of Karachi - Institute of Business Administration (IBA), Karachi
Downloads 43 (408,065)
Citation 2

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Macroeconomic variables, Stock Prices, Causal Relationship, Pakistani Economy

37.

Ravaged Lands: An Investigation of Factors Affecting Pakistan's Tourism Industry

Information and Knowledge Management, ISSN: 2224-896x, Vol. 4, No. 8, 2014
Number of pages: 9 Posted: 16 Sep 2014
Indus University, RTS (Research, Trainings, and Solutions), Indus University and Greenwich University Karachi
Downloads 41 (415,341)

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Tourism; Cultural factors; Societal factors; Victims of terrorism; War on terror

38.

The Army and Democracy in Pakistan: An Evaluation of Economic & Social Performance

European Journal of Social Sciences ISSN: 1450-2267, Vol. 25, 2, 252-286, 2011
Number of pages: 35 Posted: 02 Jan 2016
Rizwan Ahmed and Vishnu Parmar
Indus University and University of Sindh
Downloads 20 (515,204)

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Army & Democracy, Economic Performance, Social Performance