P.O. Box 4050
Atlanta, GA 30303-3083
United States
Georgia State University
customer service, product recovery, service innovation, internal marketing, service employees
corporate branding, ticker symbols, shareholder value, distribution, advertising, retailing
social marketing, social intervention, newcomer adjustment, subsistence markets, peer influence, socialization
Marketing, PFR, Customer
acquisition, similarity, complementarity, innovation, choice model
merger, innovation, synergy, roommate matching model, empirical models, MCMC method
