Sunghun Chung

Santa Clara University - Leavey School of Business

500 El Camino Real

Santa Clara, CA California 95053

United States

SCHOLARLY PAPERS

4

DOWNLOADS
Rank 42,594

SSRN RANKINGS

Top 42,594

in Total Papers Downloads

1,359

SSRN CITATIONS

6

CROSSREF CITATIONS

6

Scholarly Papers (4)

1.

Financial Returns to Firms’ Communication Actions on Firm-Initiated Social Media: Evidence from Facebook Business Pages

Forthcoming at Information Systems Research
Number of pages: 55 Posted: 12 Jun 2014 Last Revised: 26 Aug 2019
Santa Clara University - Leavey School of Business, McGill University, McGill University and McGill University - Desautels Faculty of Management
Downloads 881 (33,609)
Citation 13

Abstract:

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social media, firm’s social media actions, firm-generated content, firm-owned social media, firm posts, firm responses to customers, firm performance, abnormal returns, Tobin’s q, content analysis, sentiment analysis

2.

Software Patents and Firm Value: A Real Options Perspective on the Role of Innovation Orientation and Environmental Uncertainty

Information Systems Research, 2019, volume 30, no. 3, pp. 1073-1097
Number of pages: 52 Posted: 12 Jun 2014 Last Revised: 08 Oct 2019
Santa Clara University - Leavey School of Business, McGill University, McGill University and McGill University - Desautels Faculty of Management
Downloads 228 (167,276)
Citation 5

Abstract:

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software patents, real option theory, innovation orientation, environmental uncertainty, firm value, exploration, exploitation

3.

Customer Attitude from Social Media, Customer Satisfaction Index, and Firm Value

Number of pages: 19 Posted: 03 Aug 2017 Last Revised: 02 Jan 2018
Santa Clara University - Leavey School of Business, Arizona State University (ASU) - Department of Information Systems, McGill University and McGill University
Downloads 159 (231,039)

Abstract:

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Customer Satisfaction Index, Social Media Metrics, Sentiment Analysis, Content Analysis, Semiparametric Regression Models

4.

Value Impacts of Software Innovation: The Role of a Focal Firm’s and Competitors’ Capabilities

Number of pages: 58 Posted: 03 Aug 2017 Last Revised: 27 Aug 2019
Santa Clara University - Leavey School of Business, McGill University, McGill University and McGill University - Desautels Faculty of Management
Downloads 91 (346,643)
Citation 1

Abstract:

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software innovation, software patent, firm capability, firm value, rival, competition, stochastic frontier