Laura Norman

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Choosing an n-Pack of Substitutable Products

Number of pages: 48 Posted: 06 Aug 2014 Last Revised: 19 Oct 2016
Edward Fox, Laura Norman and John H. Semple
Southern Methodist University (SMU) - Marketing Department, affiliation not provided to SSRN and Southern Methodist University (SMU) - Information Technology and Operations Management Department (ITOM)
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Abstract:

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Simultaneous Choice, Sequential Choice, Variety