Peter E. Rossi

University of California, Los Angeles (UCLA) - Anderson School of Management

Collins Distinguished Professor of Marketing, Economics, and Statistics

110 Westwood Plaza

Los Angeles, CA 90095-1481

United States

SCHOLARLY PAPERS

32

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27,253

CITATIONS
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Top 1,151

in Total Papers Citations

475

Scholarly Papers (32)

1.

Hierarchical Bayes Models: A Practitioners Guide

Number of pages: 44 Posted: 28 Jan 2005
Greg M. Allenby, Peter E. Rossi and Robert E. McCulloch
Ohio State University (OSU) - Department of Marketing and Logistics, University of California, Los Angeles (UCLA) - Anderson School of Management and University of Chicago - Booth School of Business
Downloads 6,078 (1,036)
Citation 6

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Hiearchical models, bayes, survey research, conjoint

2.

Bayesian Statistics and Marketing

Number of pages: 57 Posted: 17 Sep 2002
Greg M. Allenby and Peter E. Rossi
Ohio State University (OSU) - Department of Marketing and Logistics and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 2,304 (5,548)
Citation 54

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Bayesian Statistics, decision theory, marketing models

3.

Structural Modeling in Marketing: Review and Assessment

Number of pages: 28 Posted: 13 Sep 2004
University of Chicago, University of California, Berkeley - Marketing Group, University of California, Los Angeles (UCLA) - Anderson School of Management and University of Maryland - Robert H. Smith School of Business, Marketing Department
Downloads 1,847 (8,074)
Citation 28

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Structural models, dynamic models, endogeneity

4.

Response Modeling with Non-Random Marketing Mix Variables

Number of pages: 46 Posted: 31 Mar 2003
University of Michigan, Stephen M. Ross School of Business, University of California, Los Angeles (UCLA) - Anderson School of Management and University of Chicago
Downloads 1,468 (11,737)
Citation 47

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Response Models, Salesforce Effectiveness, Micromarketing, Pharmaceutical Industry, Hierarchical Bayes Models, Metropolis-Hastings Algorithm, Gibbs Sampler, Markov Chain Monte Carlo Methods

Why Don't Prices Rise During Periods of Peak Demand? Evidence from Scanner Data

Yale SOM Working Paper No. MK-12
Number of pages: 64 Posted: 10 Sep 2002
Peter E. Rossi, Judith A. Chevalier and Anil K. Kashyap
University of California, Los Angeles (UCLA) - Anderson School of Management, Yale School of Management and University of Chicago, Booth School of Business
Downloads 1,206 (15,677)
Citation 104

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Pricing, Seasonality, Retail, Competition

Why Don't Prices Rise During Periods of Peak Demand? Evidence from Scanner Data

NBER Working Paper No. w7981
Number of pages: 65 Posted: 21 Oct 2000 Last Revised: 05 Oct 2001
Judith A. Chevalier, Anil K. Kashyap and Peter E. Rossi
Yale School of Management, University of Chicago, Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 74 (317,365)
Citation 55

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6.

Bayesian Applications in Marketing

Chicago Booth Research Paper No. 09-15
Number of pages: 70 Posted: 10 Mar 2009 Last Revised: 19 May 2010
Greg M. Allenby and Peter E. Rossi
Ohio State University (OSU) - Department of Marketing and Logistics and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 1,198 (16,167)
Citation 2

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bayesian inference, marketing, econometrics

7.

Choice Models in Marketing: Economic Assumptions, Challenges and Trends

Foundations and Trends in Marketing, Vol. 2, No. 2, 2007, Fisher College of Business Working Paper Series
Number of pages: 88 Posted: 05 Feb 2008 Last Revised: 12 May 2014
Indiana University - Kelley School of Business - Department of Marketing, Korea University Business School (KUBS), Goethe University Frankfurt - Department of Marketing, University of California, Los Angeles (UCLA) - Anderson School of Management and Ohio State University (OSU) - Department of Marketing and Logistics
Downloads 1,194 (16,247)
Citation 12

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Direct utility models, discrete and continuous choice, Bayesian analysis

8.

Teaching Bayesian Statistics to Marketing and Business Students

Fisher College of Business Working Series, Chicago GSB Research Paper Series
Number of pages: 8 Posted: 14 Feb 2008 Last Revised: 19 Feb 2008
Greg M. Allenby and Peter E. Rossi
Ohio State University (OSU) - Department of Marketing and Logistics and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 1,057 (19,493)

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bayesm package, hierarchical models, posterior inference, R software

9.

Do Switching Costs Make Markets Less Competitive?

Kilts Center for Marketing at Chicago Booth – Nielsen Dataset Paper Series 20-002
Number of pages: 48 Posted: 13 Jun 2006 Last Revised: 28 Aug 2016
Jean-Pierre Dubé, Günter J. Hitsch and Peter E. Rossi
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 1,032 (20,194)
Citation 61

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switching costs, dynamic model, brand loyalty, state dependence

10.

Bayesian Analysis of a Stochastic Volatility Model with Leverage Effect and Fat Tails

Boston College Finance Dept. Working Paper
Number of pages: 31 Posted: 16 Jul 2001
Eric Jacquier, Peter E. Rossi and Nick Polson
Boston University School of Management, University of California, Los Angeles (UCLA) - Anderson School of Management and University of Chicago - Booth School of Business
Downloads 1,016 (20,689)
Citation 258

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ARCH, Bayes factor, Fat-tails, Gibbs Leverage effect, Metropolis, MCMC, Stochastic volatility

11.

Plausibly Exogenous

Number of pages: 48 Posted: 18 May 2007 Last Revised: 04 Aug 2008
Timothy G. Conley, Christian Hansen and Peter E. Rossi
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business - Econometrics and Statistics and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 753 (31,756)
Citation 99

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Instrumental Variables, Sensitivity Analysis, Priors

12.

Bayesian Semi-Parametric and Non-Parametric Methods in Marketing and Micro-Econometrics

Number of pages: 214 Posted: 10 Jan 2013 Last Revised: 23 Jul 2013
Peter E. Rossi
University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 744 (32,252)
Citation 1

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Bayesian methods, non-parametric methods, panel data models, IV models

13.

The Role of Retail Competition, Demographics and Account Retail Strategy as Drivers of Promotional Sensitivity

Number of pages: 38 Posted: 28 Nov 2003
Peter E. Rossi, Sanjay K. Dhar and Peter Boatwright
University of California, Los Angeles (UCLA) - Anderson School of Management, University of Chicago - Marketing Management and Carnegie Mellon University - David A. Tepper School of Business
Downloads 735 (32,790)
Citation 8

Abstract:

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retailing, promotions, price sensitivity, retail competition

14.

Volumetric Conjoint Analysis

Number of pages: 29 Posted: 02 Jun 2004
Jaehwan Kim, Greg M. Allenby and Peter E. Rossi
Korea University Business School (KUBS), Ohio State University (OSU) - Department of Marketing and Logistics and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 696 (35,297)
Citation 1

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Conjoint, volume data, discrete-continuous, demand models

15.

Bayesian Analysis of Random Coefficient Logit Models Using Aggregate Data

Number of pages: 43 Posted: 16 Jun 2007 Last Revised: 09 Sep 2008
Renna Jiang, Puneet Manchanda and Peter E. Rossi
University of California, Davis - Graduate School of Management, University of Michigan, Stephen M. Ross School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 666 (37,493)
Citation 18

Abstract:

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random coefficient logit, aggregate share models, Bayesian analysis

16.

A Direct Approach to Data Fusion

Number of pages: 50 Posted: 24 May 2004
Zvi Gilula, Robert E. McCulloch and Peter E. Rossi
Hebrew University of Jerusalem - Department of Statistics, University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 480 (57,277)
Citation 2

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Data fusion, predictive distributions, Bayesian analysis, media planning and buying

State Dependence and Alternative Explanations for Consumer Inertia

Chicago Booth School of Business Research Paper No. 09-14
Number of pages: 54 Posted: 18 Mar 2009 Last Revised: 14 Apr 2010
Jean-Pierre Dubé, Günter J. Hitsch and Peter E. Rossi
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 410 (68,740)

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state dependence, heterogeneity, search, learning

State Dependence and Alternative Explanations for Consumer Inertia

NBER Working Paper No. w14912
Number of pages: 48 Posted: 29 Apr 2009 Last Revised: 30 Apr 2009
Jean-Pierre Dubé, Günter J. Hitsch and Peter E. Rossi
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 52 (381,277)
Citation 74

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18.

Even the Rich Can Make Themselves Poor: A Critical Examination of IV Methods in Marketing Applications

Number of pages: 47 Posted: 24 Oct 2013 Last Revised: 25 Mar 2014
Peter E. Rossi
University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 435 (64,619)
Citation 19

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endogeneity, instrumental variables, marketing

19.

Valuation of Patented Product Features

Fisher College of Business Working Paper No. 2013-05-02
Number of pages: 49 Posted: 04 Dec 2013 Last Revised: 31 Dec 2014
Ohio State University (OSU) - Department of Marketing and Logistics, The Modellers, LLC, Pennsylvania State University and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 429 (65,713)
Citation 3

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patent valuation, patent damages, competitive equilibrium, conjoint surveys, Bayesian methods

Income and Wealth Effects on Private-Label Demand: Evidence from the Great Recession

Chicago Booth Research Paper No. 15-44
Number of pages: 68 Posted: 11 Oct 2015 Last Revised: 19 May 2017
Jean-Pierre Dubé, Günter J. Hitsch and Peter E. Rossi
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 202 (148,384)

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Income and Wealth Effects on Private-Label Demand: Evidence from the Great Recession

Chicago Booth Research Paper No. 15-18, Kilts Center for Marketing at Chicago Booth – Nielsen Dataset Paper Series 2-036
Number of pages: 63 Posted: 17 Jul 2015
Jean-Pierre Dubé, Günter J. Hitsch and Peter E. Rossi
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 185 (160,282)

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Income and Wealth Effects on Private-Label Demand: Evidence from the Great Recession

NBER Working Paper No. w21446
Number of pages: 63 Posted: 18 Aug 2015
Jean-Pierre Dubé, Günter J. Hitsch and Peter E. Rossi
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 4 (636,989)
Citation 5

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21.

A Semi-Parametric Bayesian Approach to the Instrumental Variable Problem

Number of pages: 68 Posted: 19 Jul 2006
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business - Econometrics and Statistics, University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 385 (74,766)
Citation 17

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instrumental variables, non-parametric Bayesian inference, Dirichlet process priors

22.
Downloads 278 ( 92,678)
Citation 1

The Value of Flexible Work: Evidence from Uber Drivers

Number of pages: 57 Posted: 15 Apr 2017 Last Revised: 30 Jun 2018
University of California, Los Angeles (UCLA) - Anderson School of Management, Yale School of Management, University of California, Los Angeles (UCLA) - Anderson School of Management and Uber Technologies Inc.
Downloads 278 (106,999)

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Labor Supply, Flexible Work, Labor Surplus, Bayesian Econometrics

23.

Economic Models of Choice

Number of pages: 36 Posted: 31 Aug 2015
Greg M. Allenby, Jaehwan Kim and Peter E. Rossi
Ohio State University (OSU) - Department of Marketing and Logistics, Korea University Business School (KUBS) and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 301 (98,713)

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Direct Utility Models, Budget Constraint, Error Specification

24.

Economic Valuation of Product Features

Fisher College of Business Working Paper No. 2013-05-01
Number of pages: 50 Posted: 11 Oct 2013 Last Revised: 16 Aug 2014
Ohio State University (OSU) - Department of Marketing and Logistics, The Modellers, LLC, Pennsylvania State University and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 293 (101,631)
Citation 13

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product features, valuation, patents, conjoint, Bayesian Hierarchical Models, demand analysis

25.

Structural Modeling and Policy Simulation: A Comment

Number of pages: 16 Posted: 14 Sep 2004
Tilburg University, CentER, University of California, Los Angeles (UCLA) - Anderson School of Management and London Business School
Downloads 283 (105,521)
Citation 9

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Structural models, policy evaluation, marketing instruments

26.

Product Attributes and Models of Multiple Discreteness

Number of pages: 47 Posted: 12 Oct 2005
Jaehwan Kim, Greg M. Allenby and Peter E. Rossi
Korea University Business School (KUBS), Ohio State University (OSU) - Department of Marketing and Logistics and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 280 (106,686)
Citation 13

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multiple discreteness, demand models, characteristics models

27.

Causal Inference in Marketing Applications

Number of pages: 28 Posted: 14 Sep 2017
Peter E. Rossi
University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 277 (108,361)

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causal inference, targeted marketing, experimental methods, policy evaluation

28.

Category Pricing with State Dependent Utility

Number of pages: 42 Posted: 14 Jan 2006
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business, University of California, Los Angeles (UCLA) - Anderson School of Management and INSEAD
Downloads 249 (120,627)
Citation 24

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Dynamic pricing, loyalty, state dependence, consumer heterogeneity

29.

A Model for Trade-Up and Change in Considered Brands

Number of pages: 36 Posted: 17 Feb 2008
Greg M. Allenby, Mark J. Garratt and Peter E. Rossi
Ohio State University (OSU) - Department of Marketing and Logistics, In4mation Insights and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 224 (134,086)
Citation 7

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Nonhomothetic utility, extended product categories, Bayesian analysis

30.

Distributed Markov Chain Monte Carlo for Bayesian Hierarchical Models

Number of pages: 69 Posted: 09 May 2017 Last Revised: 27 Jul 2017
Federico Bumbaca, Sanjog Misra and Peter E. Rossi
University of California, Irvine - Paul Merage School of Business, University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 184 (161,104)

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distributed Markov Chain Monte Carlo, Bayesian hierarchical model

31.

Inference for Product Competition and Separable Demand

Number of pages: 59 Posted: 01 Nov 2016 Last Revised: 07 Jan 2019
Adam N. Smith, Peter E. Rossi and Greg M. Allenby
University College London - UCL School of Management, University of California, Los Angeles (UCLA) - Anderson School of Management and Ohio State University (OSU) - Department of Marketing and Logistics
Downloads 153 (189,120)
Citation 1

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price elasticities, category demand, price promotions, random partition models, Bayesian inference

32.

On the Optimal Taxation of Capital Income

NBER Working Paper No. w4525
Number of pages: 38 Posted: 17 Oct 2007
Larry Jones, Rodolfo Manuelli and Peter E. Rossi
University of Minnesota - Twin Cities - Department of Economics, University of Wisconsin - Madison - Center for Community Economic Development and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 81 (297,803)
Citation 28

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