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Razilan Abdul Kadir

Universiti Teknologi MARA (UiTM)

  • Universiti Teknologi MARA (UiTM)

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Scholarly Papers (1)

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Impacts of Marketing Mix on the Usage of Library Services Towards Library Users’ Satisfaction

Global Journal of Business and Social Science Review, Vol. 2(3) 2014. 29-34
Number of pages: 6 Posted: 19 Jul 2017 Last Revised: 22 Jul 2017
Dang Merduwati Hashim, Ahmad Nazri Mansor, Aqilah Jamaludin, Razilan Abdul Kadir and Masitah Ahmad
Universiti Teknologi MARA (UiTM), Universiti Teknologi MARA (UiTM), Universiti Teknologi MARA (UiTM), Universiti Teknologi MARA (UiTM) and Universiti Teknologi MARA (UiTM)
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Abstract:

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Library Services; Marketing; Marketing Libraries; Marketing Mix; Users’ Satisfaction