Ni Huang

University of Houston - C.T. Bauer College of Business

Houston, TX 77204-6021

United States

SCHOLARLY PAPERS

16

DOWNLOADS
Rank 11,391

SSRN RANKINGS

Top 11,391

in Total Papers Downloads

5,105

SSRN CITATIONS
Rank 17,497

SSRN RANKINGS

Top 17,497

in Total Papers Citations

52

CROSSREF CITATIONS

9

Scholarly Papers (16)

1.

Social Network Integration and User Content Generation: Evidence from Natural Experiments

MIS Quarterly (Forthcoming), Fox School of Business Research Paper No. 17-001
Number of pages: 49 Posted: 19 Nov 2016 Last Revised: 10 Jan 2017
Ni Huang, Yili Hong and Gordon Burtch
University of Houston - C.T. Bauer College of Business, University of Houston - C.T. Bauer College of Business and Boston University - Questrom School of Business
Downloads 1,233 (19,788)
Citation 9

Abstract:

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Social network integration, online reviews, natural experiment, difference-indifferences, text analytics

2.

Culture, Conformity and Emotional Suppression in Online Reviews

Journal of the Association for Information Systems, Forthcoming, Fox School of Business Research Paper No. 16-020
Number of pages: 39 Posted: 01 May 2016 Last Revised: 16 Dec 2016
University of Houston - C.T. Bauer College of Business, University of Houston - C.T. Bauer College of Business, Boston University - Questrom School of Business and Arizona State University
Downloads 812 (36,069)
Citation 6

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culture, online reviews, individualism value, rating deviation, review emotion

3.

Unemployment and Worker Participation in the Gig Economy: Evidence from An Online Labor Market

Information Systems Research, Forthcoming
Number of pages: 51 Posted: 27 Jan 2018 Last Revised: 22 Sep 2019
University of Houston - C.T. Bauer College of Business, Boston University - Questrom School of Business, University of Houston - C.T. Bauer College of Business and University of Houston - C.T. Bauer College of Business
Downloads 728 (42,003)
Citation 6

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Gig Economy, Online Labor Markets, Local Market, Unemployment Rate

4.

Motivating User-Generated Content with Performance Feedback: Evidence from Randomized Field Experiments

Management Science, forthcoming
Number of pages: 49 Posted: 25 May 2017 Last Revised: 02 Sep 2017
University of Houston - C.T. Bauer College of Business, Boston University - Questrom School of Business, Boston University - Department of Management Information Systems, University of Houston - C.T. Bauer College of Business, University of Connecticut, Xi'an Jiaotong University (XJTU) - School of Management, Capital University of Economics and Business and Renmin University of China
Downloads 452 (77,098)
Citation 22

Abstract:

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user generated content; randomized field experiment; gender; performance feedback; social value orientation theory

5.

Social Media Integration and E-Commerce Platform Performance: A Randomized Field Experiment

Number of pages: 37 Posted: 19 May 2017
University of Houston - C.T. Bauer College of Business, University of Southern California - Marshall School of Business, Arizona State University (ASU) - Department of Information Systems and Collage.com
Downloads 357 (101,070)
Citation 1

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Social media integration, e-commerce, randomized field experiment

6.

Effects of Multiple Psychological Distances on Construal Level: A Field Study of Online Reviews

Journal of Consumer Psychology, Forthcoming, Fox School of Business Research Paper No. 14-037
Number of pages: 27 Posted: 27 Oct 2014 Last Revised: 16 Dec 2016
University of Houston - C.T. Bauer College of Business, Boston University - Questrom School of Business, University of Houston - C.T. Bauer College of Business and University of Wisconsin-Madison
Downloads 253 (145,836)
Citation 5

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temporal distance; spatial distance; construal level theory; online reviews

7.

Designing Promotional Incentive to Embrace Social Sharing: Evidence from Field and Online Experiments

Forthcoming at MIS Quarterly
Number of pages: 46 Posted: 05 Jan 2018 Last Revised: 05 May 2020
University of Southern California - Marshall School of Business, University of Maryland - Robert H. Smith School of Business, University of Houston - C.T. Bauer College of Business and University of Illinois at Chicago
Downloads 252 (146,378)
Citation 1

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social sharing, incentive design, social promotion, randomized field experiment, online experiments

8.

Spillover Effects of Financial Incentives on Non-Incentivized User Engagement: Evidence from an Online Knowledge Exchange Platform

Journal of Management Information Systems, Forthcoming
Number of pages: 48 Posted: 19 Apr 2018 Last Revised: 04 Oct 2018
Beijing Institute of Technology, Beijing Institute of Technology, University of Houston - C.T. Bauer College of Business and University of Houston - C.T. Bauer College of Business
Downloads 228 (161,328)
Citation 4

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financial incentive, spillover effect, online engagement behavior, knowledge sharing, knowledge seeking, social engagement, online platform

9.

Digital Social Visibility, Anonymity and User Content Generation: Evidence from Natural Experiments

NET Institute Working Paper No. 15-04, Fox School of Business Research Paper No. 15-084
Number of pages: 40 Posted: 15 Oct 2015 Last Revised: 16 Dec 2016
Ni Huang, Yili Hong and Gordon Burtch
University of Houston - C.T. Bauer College of Business, University of Houston - C.T. Bauer College of Business and Boston University - Questrom School of Business
Downloads 215 (170,516)
Citation 1

Abstract:

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Natural experiment, text analytics, online reviews, linguistic characteristics, digital social visibility, social network integration, anonymity, difference-in-differences

10.

Just DM Me (Politely): Direct Messaging, Politeness, and Hiring Outcomes in Online Labor Markets

Information Systems Research, Forthcoming
Number of pages: 43 Posted: 02 Apr 2018 Last Revised: 02 Nov 2020
University of Houston - C.T. Bauer College of Business, University of Connecticut - Department of Operations & Information Management, Boston University - Questrom School of Business and University of Houston - C.T. Bauer College of Business
Downloads 190 (191,175)
Citation 2

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direct messaging system, information value, politeness, online labor market, hiring outcome

11.

Not Registered? Please Sign-up First: A Randomized Field Experiment on the Ex-Ante Registration Request

Information Systems Research, forthcoming
Number of pages: 39 Posted: 16 Oct 2019 Last Revised: 29 Oct 2020
University of Houston - C.T. Bauer College of Business, University of Southern California - Marshall School of Business, University of Southern California - Marshall School of Business, University of Southern California - Marshall School of Business and Collage.com
Downloads 112 (292,016)

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User Registration, Ex-Ante Request, Customer Conversion, Randomization Field Experiment, IT Artifact Design

12.

Combating Procrastination on MOOCs via Optimal Calls-to-Action

Forthcoming at Information Systems Research, HEC Paris Research Paper No. MOSI-2020-1395
Number of pages: 35 Posted: 27 Oct 2020 Last Revised: 02 Nov 2020
University of Houston - C.T. Bauer College of Business, Tsinghua University School of Economics and Management, Boston University - Questrom School of Business, HEC Paris - Information Systems and Operations Management and Arizona State University (ASU) - Department of Information Systems
Downloads 99 (321,853)

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MOOCs, online learning management systems, calls-to-action, procrastination, randomized field experiment

13.

Preserving User Privacy Through Ephemeral Sharing Design: A Large-Scale Randomized Field Experiment in the Online Dating Context

Number of pages: 50 Posted: 24 Jan 2021
Tsinghua University, Tsinghua University, University of Houston - C.T. Bauer College of Business, University of Houston - C.T. Bauer College of Business and University of Minnesota - Minneapolis
Downloads 85 (354,488)

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Ephemeral sharing, online dating, privacy-preserving design, information disclosure, randomized field experiment

14.

When the Clock Strikes: Exploring the Mindset Effects of Temporal Cues in Gamified Online Learning Systems

Number of pages: 45 Posted: 05 Nov 2020 Last Revised: 07 Nov 2020
Tsinghua University, University of Houston - C.T. Bauer College of Business, University of Houston - C.T. Bauer College of Business, Tsinghua University, Tsinghua University and Tsinghua University
Downloads 47 (471,732)

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online learning systems; gamification; temporal cues; learning effectiveness

15.

Effects of Online-Offline Service Integration on e-Healthcare Providers: A Quasi-Natural Experiment

Production and Operations Management, Forthcoming
Number of pages: 40 Posted: 11 Mar 2021
Ni Huang, Zhijun Yan and Haonan Yin
University of Houston - C.T. Bauer College of Business, Beijing Institute of Technology and University of California, Irvine
Downloads 42 (493,135)

Abstract:

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online-offline service integration, healthcare operations management, e-healthcare, difference-in-differences, look-ahead propensity score matching

16.

Voice-Based AI in Call Center Customer Service: Evidence from a Field Experiment

Posted: 15 Jul 2020 Last Revised: 13 Jan 2021
Tsinghua University, University of Houston - C.T. Bauer College of Business, University of Houston - C.T. Bauer College of Business, Harbin Institute of Technology, Tsinghua University and Tsinghua University

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Artificial Intelligence; Customer Service; Natural Field Experiment; Difference-in-Differences