Author Page for Ni Huang

Social Network Integration and User Content Generation: Evidence from Natural Experiments

MIS Quarterly (Forthcoming), Fox School of Business Research Paper No. 17-001

Number of pages: 49 Posted: 19 Nov 2016 Last Revised: 10 Jan 2017

University of Houston - C.T. Bauer College of Business, University of Houston - C.T. Bauer College of Business and Boston University - Questrom School of Business

Downloads 1,233 (19,788)

Citation 9

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2.

Culture, Conformity and Emotional Suppression in Online Reviews

Journal of the Association for Information Systems, Forthcoming, Fox School of Business Research Paper No. 16-020

Number of pages: 39 Posted: 01 May 2016 Last Revised: 16 Dec 2016

Yili Hong, Ni Huang, Gordon Burtch and Chunxiao Li

University of Houston - C.T. Bauer College of Business, University of Houston - C.T. Bauer College of Business, Boston University - Questrom School of Business and Arizona State University

Downloads 812 (36,069)

Citation 6

Abstract:

3.

Unemployment and Worker Participation in the Gig Economy: Evidence from An Online Labor Market

Information Systems Research, Forthcoming

Number of pages: 51 Posted: 27 Jan 2018 Last Revised: 22 Sep 2019

Ni Huang, Gordon Burtch, Yili Hong and Paul A. Pavlou

University of Houston - C.T. Bauer College of Business, Boston University - Questrom School of Business, University of Houston - C.T. Bauer College of Business and University of Houston - C.T. Bauer College of Business

Downloads 728 (42,003)

Citation 6

Abstract:

4.

Motivating User-Generated Content with Performance Feedback: Evidence from Randomized Field Experiments

Management Science, forthcoming

Number of pages: 49 Posted: 25 May 2017 Last Revised: 02 Sep 2017

Ni Huang, Gordon Burtch, Bin Gu, Yili Hong, Chen Liang, Kanliang Wang, Dongpu Fu and Bo Yang

University of Houston - C.T. Bauer College of Business, Boston University - Questrom School of Business, Boston University - Department of Management Information Systems, University of Houston - C.T. Bauer College of Business, University of Connecticut, Xi'an Jiaotong University (XJTU) - School of Management, Capital University of Economics and Business and Renmin University of China

Downloads 452 (77,098)

Citation 22

Abstract:

5.

Social Media Integration and E-Commerce Platform Performance: A Randomized Field Experiment

Number of pages: 37 Posted: 19 May 2017

Ni Huang, Tianshu Sun, Pei-Yu Chen and Joseph Golden

University of Houston - C.T. Bauer College of Business, University of Southern California - Marshall School of Business, Arizona State University (ASU) - Department of Information Systems and Collage.com

Downloads 357 (101,070)

Citation 1

Abstract:

6.

Effects of Multiple Psychological Distances on Construal Level: A Field Study of Online Reviews

Journal of Consumer Psychology, Forthcoming, Fox School of Business Research Paper No. 14-037

Number of pages: 27 Posted: 27 Oct 2014 Last Revised: 16 Dec 2016

Ni Huang, Gordon Burtch, Yili Hong and Evan Polman

University of Houston - C.T. Bauer College of Business, Boston University - Questrom School of Business, University of Houston - C.T. Bauer College of Business and University of Wisconsin-Madison

Downloads 253 (145,836)

Citation 5

Abstract:

7.

Designing Promotional Incentive to Embrace Social Sharing: Evidence from Field and Online Experiments

Forthcoming at MIS Quarterly

Number of pages: 46 Posted: 05 Jan 2018 Last Revised: 05 May 2020

Tianshu Sun, Siva Viswanathan, Ni Huang and Elena Zheleva

University of Southern California - Marshall School of Business, University of Maryland - Robert H. Smith School of Business, University of Houston - C.T. Bauer College of Business and University of Illinois at Chicago

Downloads 252 (146,378)

Citation 1

Abstract:

8.

Spillover Effects of Financial Incentives on Non-Incentivized User Engagement: Evidence from an Online Knowledge Exchange Platform

Journal of Management Information Systems, Forthcoming

Number of pages: 48 Posted: 19 Apr 2018 Last Revised: 04 Oct 2018

Zhijun Yan, Lini Kuang, Ni Huang and Yili Hong

Beijing Institute of Technology, Beijing Institute of Technology, University of Houston - C.T. Bauer College of Business and University of Houston - C.T. Bauer College of Business

Downloads 228 (161,328)

Citation 4

Abstract:

9.

Digital Social Visibility, Anonymity and User Content Generation: Evidence from Natural Experiments

NET Institute Working Paper No. 15-04, Fox School of Business Research Paper No. 15-084

Number of pages: 40 Posted: 15 Oct 2015 Last Revised: 16 Dec 2016

Ni Huang, Yili Hong and Gordon Burtch

University of Houston - C.T. Bauer College of Business, University of Houston - C.T. Bauer College of Business and Boston University - Questrom School of Business

Downloads 215 (170,516)

Citation 1

Abstract:

10.

Just DM Me (Politely): Direct Messaging, Politeness, and Hiring Outcomes in Online Labor Markets

Information Systems Research, Forthcoming

Number of pages: 43 Posted: 02 Apr 2018 Last Revised: 02 Nov 2020

Yili Hong, Jing Peng, Gordon Burtch and Ni Huang

University of Houston - C.T. Bauer College of Business, University of Connecticut - Department of Operations & Information Management, Boston University - Questrom School of Business and University of Houston - C.T. Bauer College of Business

Downloads 190 (191,175)

Citation 2

Abstract:

11.

Not Registered? Please Sign-up First: A Randomized Field Experiment on the Ex-Ante Registration Request

Information Systems Research, forthcoming

Number of pages: 39 Posted: 16 Oct 2019 Last Revised: 29 Oct 2020

Ni Huang, Probal Mojumder, Tianshu Sun, Jinchi Lv and Joseph Golden

University of Houston - C.T. Bauer College of Business, University of Southern California - Marshall School of Business, University of Southern California - Marshall School of Business, University of Southern California - Marshall School of Business and Collage.com

Downloads 112 (292,016)

Abstract:

12.

Combating Procrastination on MOOCs via Optimal Calls-to-Action

Forthcoming at Information Systems Research, HEC Paris Research Paper No. MOSI-2020-1395

Number of pages: 35 Posted: 27 Oct 2020 Last Revised: 02 Nov 2020

Ni Huang, Jiayin Zhang, Gordon Burtch, Xitong Li and Pei-Yu Chen

University of Houston - C.T. Bauer College of Business, Tsinghua University School of Economics and Management, Boston University - Questrom School of Business, HEC Paris - Information Systems and Operations Management and Arizona State University (ASU) - Department of Information Systems

Downloads 99 (321,853)

Abstract:

13.

Preserving User Privacy Through Ephemeral Sharing Design: A Large-Scale Randomized Field Experiment in the Online Dating Context

Number of pages: 50 Posted: 24 Jan 2021

Yumei He, Xingchen Xu, Ni Huang, Yili Hong and De Liu

Tsinghua University, Tsinghua University, University of Houston - C.T. Bauer College of Business, University of Houston - C.T. Bauer College of Business and University of Minnesota - Minneapolis

Downloads 85 (354,488)

Abstract:

14.

When the Clock Strikes: Exploring the Mindset Effects of Temporal Cues in Gamified Online Learning Systems

Number of pages: 45 Posted: 05 Nov 2020 Last Revised: 07 Nov 2020

Lingli Wang, Ni Huang, Yili Hong, Lihui Lin, Xunhua Guo and Guoqing Chen

Tsinghua University, University of Houston - C.T. Bauer College of Business, University of Houston - C.T. Bauer College of Business, Tsinghua University, Tsinghua University and Tsinghua University

Downloads 47 (471,732)

Abstract:

15.

Effects of Online-Offline Service Integration on e-Healthcare Providers: A Quasi-Natural Experiment

Production and Operations Management, Forthcoming

Number of pages: 40 Posted: 11 Mar 2021

Ni Huang, Zhijun Yan and Haonan Yin

University of Houston - C.T. Bauer College of Business, Beijing Institute of Technology and University of California, Irvine

Downloads 42 (493,135)

Abstract:

16.

Voice-Based AI in Call Center Customer Service: Evidence from a Field Experiment

Posted: 15 Jul 2020 Last Revised: 13 Jan 2021

Lingli Wang, Ni Huang, Yili Hong, Luning Liu, Xunhua Guo and Guoqing Chen

Tsinghua University, University of Houston - C.T. Bauer College of Business, University of Houston - C.T. Bauer College of Business, Harbin Institute of Technology, Tsinghua University and Tsinghua University

Ni Huang

University of Houston - C.T. Bauer College of Business

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Scholarly Papers (16)

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