Manoj Verghese

Rungta College of Engineering and Technology (RCET)

Head, MBA Department

Bhilai (Durg)

India

SCHOLARLY PAPERS

2

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Scholarly Papers (2)

1.

Analyzing the Impact of Online Brand Trust on Sales Promotion and Online Buying Decision

The IUP Journal of Marketing Management, Vol. XVII, No. 3, August 2018, pp. 7-24
Posted: 18 Jan 2019
Neha Soni and Manoj Verghese
Rungta College of Engineering and Technology (RCET) and Rungta College of Engineering and Technology (RCET)

Abstract:

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2.

The Impact of Salesperson's Behavior on Consumer's Purchase Decision: An Empirical Study

The IUP Journal of Marketing Management, Vol. XIII, No. 2, May 2014, pp. 72-83
Posted: 29 Oct 2014
Sushil Punwatkar and Manoj Verghese
GD Rungta College of Science and Technology and Rungta College of Engineering and Technology (RCET)

Abstract:

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