Stylianos Despotakis

Carnegie Mellon University - David A. Tepper School of Business

5000 Forbes Avenue

Pittsburgh, PA 15213-3890

United States

SCHOLARLY PAPERS

3

DOWNLOADS

459

CITATIONS

0

Scholarly Papers (3)

1.

Multi-Channel Attribution: The Blind Spot of Online Advertising

Number of pages: 58 Posted: 28 Apr 2017
Vibhanshu Abhishek, Stylianos Despotakis and R. Ravi
Carnegie Mellon University - H. John Heinz III School of Public Policy and Management, Carnegie Mellon University - David A. Tepper School of Business and Carnegie Mellon University - David A. Tepper School of Business
Downloads 299 (94,675)

Abstract:

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Attribution, Advertising, Shapley Value, Multi Touch, Game Theory, Marketing Funnel

2.

The Beneficial Effects of Ad Blockers

Number of pages: 53 Posted: 11 Dec 2017
Stylianos Despotakis, R. Ravi and Kannan Srinivasan
Carnegie Mellon University - David A. Tepper School of Business, Carnegie Mellon University - David A. Tepper School of Business and Carnegie Mellon University - David A. Tepper School of Business
Downloads 94 (259,544)

Abstract:

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ad blocking, ad sensitivity, ad intensity, competitive strategy, advertising, game theory

3.

Expertise in Online Markets

Number of pages: 52 Posted: 11 Nov 2014 Last Revised: 24 Nov 2014
Stylianos Despotakis, Isa Emin Hafalir, R. Ravi and Amin Sayedi
Carnegie Mellon University - David A. Tepper School of Business, Carnegie Mellon University - David A. Tepper School of Business, Carnegie Mellon University - David A. Tepper School of Business and University of Washington - Michael G. Foster School of Business
Downloads 66 (319,542)

Abstract:

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Auctions, Posted Prices, Experts, Signalling, Sniping