Cathy L. Yang

HEC Paris - Department of Information Systems and Operations Management

Paris

France

  • HEC Paris - Department of Information Systems and Operations Management

SCHOLARLY PAPERS

7

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3,089

TOTAL CITATIONS
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SSRN RANKINGS

Top 37,578

in Total Papers Citations

9

Scholarly Papers (7)

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1.

Does the Crowd Support Innovation? Innovation Claims and Success on Kickstarter

HEC Paris Research Paper No. MKG-2017-1220
Number of pages: 23 Posted: 19 Jul 2017 Last Revised: 05 Sep 2017
Anirban Mukherjee, Cathy L. Yang, Ping Xiao and Amitava Chattopadhyay
Avyayam Holdings, HEC Paris - Department of Information Systems and Operations Management, University of Melbourne - Melbourne Business School and INSEAD - Marketing
Downloads 1,525 (25,445)
Citation 3

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Crowdfunding, Entrepreneurship, Innovation

2.

Algorithmic Versus Human Advice: Does Presenting Prediction Performance Matter for Algorithm Appreciation?

forthcoming in Journal of Management Information Systems
Number of pages: 48 Posted: 27 Apr 2022
Sangseok You, Cathy L. Yang and Xitong Li
Sungkyunkwan University (SKKU), HEC Paris - Department of Information Systems and Operations Management and HEC Paris
Downloads 515 (112,141)

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Algorithmic advice taking, algorithm appreciation, algorithmic transparency, trust, cognitive load, need for cognition

3.

A Bounded Rationality Model of Information Search and Choice in Preference Measurement

Journal of Marketing Research Forthcoming, HEC Paris Research Paper No. MKG-2015-1072, Columbia Business School Research Paper No. 15-12
Number of pages: 49 Posted: 16 Jan 2015 Last Revised: 04 Mar 2015
Cathy L. Yang, Olivier Toubia and Martijn G. de Jong
HEC Paris - Department of Information Systems and Operations Management, Columbia University - Columbia Business School, Marketing and Erasmus University Rotterdam (EUR)
Downloads 370 (164,569)
Citation 4

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Preference Measurement, Eye Tracking, Dynamic Discrete Choice Models

4.

Attention, Information Processing and Choice in Incentive-Aligned Choice Experiments

HEC Paris Research Paper No. MKG-2015-1114, Columbia Business School Research Paper No. 15-90
Number of pages: 56 Posted: 17 Oct 2015 Last Revised: 05 Sep 2017
Cathy L. Yang, Olivier Toubia and Martijn G. de Jong
HEC Paris - Department of Information Systems and Operations Management, Columbia University - Columbia Business School, Marketing and Erasmus University Rotterdam (EUR)
Downloads 251 (247,581)
Citation 1

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incentive alignment, choice experiments, preference measurement, eye tracking

5.

Target Search in Product Displays: A Visual Crowding Perspective

HEC Paris Research Paper No. MKG-2020-1370
Number of pages: 53 Posted: 14 Apr 2020 Last Revised: 07 Jul 2020
Ana Scekic, Selin Atalay, Cathy L. Yang and Peter Ebbes
Erasmus University Rotterdam (EUR) - Erasmus School of Economics (ESE), Frankfurt School of Finance and Management, HEC Paris - Department of Information Systems and Operations Management and HEC Paris - Marketing
Downloads 225 (275,337)
Citation 1

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Visual Search, Visual Crowding, Product Display, Target Visual Crowdedness, Eye Tracking

6.

GPT in the Loop: Evidence from the Field

Number of pages: 11 Posted: 20 Dec 2023
Cathy L. Yang, Leo Allen, David Restrepo-Amariles and Aurore Troussel
HEC Paris - Department of Information Systems and Operations Management, HEC Paris, HEC Paris - Tax & Law and HEC Paris - Tax & Law
Downloads 203 (304,841)

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Human-GPT collaboration, GPT disclosure, content evaluation, survey experiment

7.

Human-AI Collaboration: The Interplay of AI Delegation and Manual Investment in Peer-to-Peer Lending

Posted: 04 Mar 2024 Last Revised: 09 Apr 2024
Lianlian (Dorothy) Jiang, Zixuan Meng, Cathy L. Yang, Xitong Li, Jianfeng Guo and HEC Paris Submitter
C. T. Bauer College of Business, University of Houston, University of Texas at Dallas - Naveen Jindal School of Management, HEC Paris - Department of Information Systems and Operations Management, HEC Paris, Chinese Academy of Sciences (CAS) - Institute of Policy and Management and HEC Paris

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Fintech, human-AI collaboration, delegation, decision-making, algorithmic investment