Fabian Schulz

Goethe University Frankfurt - Marketing

Frankfurt

Germany

  • Goethe University Frankfurt - Marketing

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Advance Payment Systems: Paying Too Much Today and Being Satisfied Tomorrow

International Journal of Research in Marketing, 32 (3), 2015 Forthcoming , Rotman School of Management Working Paper No. 2575159
Number of pages: 62 Posted: 09 Mar 2015
Fabian Schulz, Christian Schlereth, Nina Mazar and Bernd Skiera
Goethe University Frankfurt - Marketing, WHU - Otto Beisheim School of Management, Boston University - Questrom School of Business and Goethe University Frankfurt
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Abstract:

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innovation; pricing; satisfaction; payment sequence preferences