Nishita Rai

Nitte University, Justice K.S. Hegde Institute of Management, Students

Karnataka

India

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Scholarly Papers (1)

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Psychic Ads: Identifying Students for Higher Education by Analysing Google Trends Time Series for Targeted Advertising on Google Adwords

Nitte University, Fourth International Conference on Higher Education: Special Emphasis on Management Education, December 29-30 2014
Number of pages: 19 Posted: 29 Apr 2015
Kavya N., Nishita Rai and Mohsin Ahmed
Nitte University, Justice K.S. Hegde Institute of Management, Students, Nitte University, Justice K.S. Hegde Institute of Management, Students and Nitte University - Justice K.S. Hegde Institute of Management
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Abstract:

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marketing, online, google, adwords, forecast, statistics, time series.