Ludwig Maximilian University of Munich (LMU) - Faculty of Business Administration (Munich School of Management)
Marketing, Consumer Purchase Decision-Making, Behavioral Economics, Behavioral Biases, Review
Customer-driven pricing mechanisms, Pay What You Want, Name Your Own Price, Competitive Strategies, Marketing, Laboratory Experiment
Open Access, Willingness to Pay, Choice-Based Conjoint Analysis, Pay-What-You-Want, Field Experiment
Pricing, Auctions, Behavioral Economics, Laboratory Experiment
Overconfidence, Tariff Choice, Pay-per-use, Flat-rate, Experiment
Pricing, Auctions, Risk Preferences, Econometric Modeling
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competitive strategies, consumer-driven pricing mechanisms, name your own price, pay what you want
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