Marta Stiglin

Stiglin Consulting

Post Office Box 823

Andover, MA 01810

United States

http://www.stiglin.com

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Build It, Buy It or Both? Rethinking the Sourcing of Advertising Services

Harvard Business School Research Paper Series # 15-093
Number of pages: 23 Posted: 10 Jun 2015
Alvin J. Silk and Marta Stiglin
Harvard Business School and Stiglin Consulting
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Abstract:

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