Nitish Korula

Google Inc.

1600 Amphitheatre Parkway

Second Floor

Mountain View, CA 94043

United States

SCHOLARLY PAPERS

2

DOWNLOADS

648

SSRN CITATIONS

7

CROSSREF CITATIONS

1

Scholarly Papers (2)

1.

Optimizing Display Advertising Markets: Challenges and Directions

Number of pages: 11 Posted: 27 Jun 2015 Last Revised: 29 Oct 2015
Nitish Korula, Vahab Mirrokni and Hamid Nazerzadeh
Google Inc., Google Inc. and University of Southern California - Marshall School of Business
Downloads 493 (61,844)
Citation 10

Abstract:

Loading...

2.

Allocation and Price Guarantees in an Uncertain Internet Advertising Market

Number of pages: 49 Posted: 18 Dec 2017 Last Revised: 12 Jul 2018
Desautels Faculty of Management, McGill University, INSEAD, Google Inc. and Google Inc., New York
Downloads 155 (206,500)

Abstract:

Loading...

Online ads, guaranteed contracts, risk aversion, auctions, revenue management