Nitish Korula

Google Inc.

1600 Amphitheatre Parkway

Second Floor

Mountain View, CA 94043

United States

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SCHOLARLY PAPERS

2

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Scholarly Papers (2)

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1.

Optimizing Display Advertising Markets: Challenges and Directions

Number of pages: 11 Posted: 27 Jun 2015 Last Revised: 29 Oct 2015

Nitish Korula, Vahab Mirrokni and Hamid Nazerzadeh

Google Inc., Google Research and University of Southern California - Marshall School of Business

Downloads 697 (80,023)

Citation 14

Abstract:

2.

Best of Both Worlds Ad Contracts: Guaranteed Allocation and Price with Programmatic Efficiency

Management Science, Forthcoming, Management Science, Forthcoming

Number of pages: 45 Posted: 18 Dec 2017 Last Revised: 16 Aug 2022

Maxime C. Cohen, Antoine Désir, Nitish Korula and Balasubramanian Sivan

Desautels Faculty of Management, McGill University, INSEAD, Google Inc. and Google Inc., New York

Downloads 305 (212,810)

Abstract:

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