Muhammad Arshad

University of Agriculture, Faisalabad

Faisalabad, Pakistan

Faisalabad, PA Punjab 38000

Pakistan

SCHOLARLY PAPERS

4

DOWNLOADS
Rank 26,179

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Top 26,179

in Total Papers Downloads

1,964

SSRN CITATIONS

0

CROSSREF CITATIONS

0

Scholarly Papers (4)

1.

The Impact of Advertisement on Consumer's Purchase Intentions

Number of pages: 16 Posted: 29 Jul 2015
Muhammad Arshad and Tanveer Aslam
University of Agriculture, Faisalabad and University of Lahore (UOL)
Downloads 1,485 (13,075)

Abstract:

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Advertisements and Purchase Intentions

2.

The Impact of Risk Management in Multinational Corporations Hedging

Number of pages: 19 Posted: 30 Dec 2015
Sohail Javeed and Muhammad Arshad
University of Agriculture, Faisalabad - Institute of Business Management Sciences and University of Agriculture, Faisalabad
Downloads 282 (117,455)

Abstract:

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Hedging, Risk management, multinational corporations, and firm value.

3.

Investigate the Effect of Corporate Social Responsibility and Word of Mouth on Consumer Buying Behavior

Number of pages: 9 Posted: 25 Aug 2015
Tanveer Aslam and Muhammad Arshad
University of Lahore (UOL) and University of Agriculture, Faisalabad
Downloads 155 (206,183)

Abstract:

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corporate social responsibility, reputation, consumer buying behavior

4.

Exploring Chronicle of Advertisement: A Case of Pakistan

Number of pages: 8 Posted: 26 Dec 2015
Muhammad Arshad
University of Agriculture, Faisalabad
Downloads 42 (449,697)

Abstract:

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Advertisement, Marketing Communication, Marketing Mix, Research Scholars