Lennart Baardman

Massachusetts Institute of Technology (MIT) - Operations Research Center

77 Massachusetts Avenue

Bldg. E 40-149

Cambridge, MA 02139

United States

SCHOLARLY PAPERS

4

DOWNLOADS

643

CITATIONS

0

Scholarly Papers (4)

1.

Leveraging Comparables for New Product Sales Forecasting

Number of pages: 36 Posted: 14 Dec 2017
Lennart Baardman, Igor Levin, Georgia Perakis and Divya Singhvi
Massachusetts Institute of Technology (MIT) - Operations Research Center, Johnson & Johnson - Johnson & Johnson Consumer Companies Inc., Massachusetts Institute of Technology (MIT) - Sloan School of Management and Massachusetts Institute of Technology (MIT) - Operations Research Center
Downloads 282 (99,442)

Abstract:

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Data-driven Operations, New Products, Forecasting, Clustering, Regularization, LASSO

2.

Scheduling Promotion Vehicles to Boost Profits

Robert H. Smith School Research Paper No. RHS 2638396
Number of pages: 44 Posted: 02 Aug 2015 Last Revised: 02 May 2017
Massachusetts Institute of Technology (MIT) - Operations Research Center, New York University (NYU) - Leonard N. Stern School of Business, Oracle Retail Science, Massachusetts Institute of Technology (MIT) - Sloan School of Management and University of Haifa - Department of Statistics
Downloads 280 (100,230)

Abstract:

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Retail Operations, Promotion Optimization, Integer Programming, Approximation Algorithms

3.

Pass-through Constrained Vendor Funds for Promotion Planning

Number of pages: 40 Posted: 26 Jun 2017 Last Revised: 11 Dec 2017
Lennart Baardman, Kiran Panchamgam and Georgia Perakis
Massachusetts Institute of Technology (MIT) - Operations Research Center, Oracle Retail Science and Massachusetts Institute of Technology (MIT) - Sloan School of Management
Downloads 73 (298,880)

Abstract:

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Retail Operations, Trade Promotions, Supply Chain Contracts, Promotion Optimization, Lagrangian Relaxation

4.

Detecting Customer Trends for Optimal Promotion Targeting

Number of pages: 47 Posted: 12 Sep 2018
Massachusetts Institute of Technology (MIT) - Operations Research Center, Oracle Retail Science, Massachusetts Institute of Technology (MIT) - Operations Research Center, Oracle Retail Science and Massachusetts Institute of Technology (MIT) - Sloan School of Management
Downloads 8 (557,429)

Abstract:

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Retail Operations, Demand Modeling, Instrumental Variables, Promotion Optimization, Promotion Targeting, Approximation Algorithms