IFW E 47.2
Zurich, 8092
Switzerland
http://www.ip.ethz.ch/people/bechtold
ETH Zürich
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television, format, fashion, copyright, intellectual property
Trademark, keyword advertising, liability, Google
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Privacy, competition policy, antitrust, Internet regulation, compliance risk, GDPR, Brussels effect, cookies, web tracking
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Antitrust, Brussels effect, competition policy, compliance risk, cookies, GDPR, Internet regulation, privacy, web tracking
patent, copyright, growth, theory of the firm, make or buy, bargaining, licensing, value, markets, consumer, tastes, creativity, Taylor Swift
Cyberlaw, Internet Governance, ICANN, Namespaces, End-to-End
intellectual property, copyright, creativity, invention, moral right, willingness to pay
copyright, patent, follow-on innovation, derivative work, doctrine of equivalents, transaction, market, empirical, behavioral, law and economics
disclosure of information, hold-up problems, trade secrets
Medical treatment, patent, user innovation, physicians
intellectual property, property, intrinsic motivation, piracy
Google Adwords, keyword advertising, trademark
Anticommons, Social Dilemmas, Endowment Effect, Strategic Incentives
Digital rights management, copyright, Digital Millennium Copyright Act, European Copyright Directive
digital rights management, trusted computing, fair use, technology platforms, Creative Commons, rights locker architecture, rights expression languages, technology license agreements, levy systems, privacy, reverse engineering, DMCA, standardization
