Andrey Simonov

Columbia University - Columbia Business School

Associate Professor

3022 Broadway

New York, NY 10027

United States

SCHOLARLY PAPERS

10

DOWNLOADS
Rank 12,805

SSRN RANKINGS

Top 12,805

in Total Papers Downloads

6,946

SSRN CITATIONS
Rank 10,165

SSRN RANKINGS

Top 10,165

in Total Papers Citations

151

CROSSREF CITATIONS

3

Scholarly Papers (10)

The Persuasive Effect of Fox News: Non-Compliance with Social Distancing During the COVID-19 Pandemic

Columbia Business School Research Paper, Forthcoming
Number of pages: 51 Posted: 17 May 2020 Last Revised: 07 Sep 2021
Columbia University - Columbia Business School, Stanford University, University of Chicago - Booth School of Business and University of Washington - Michael G. Foster School of Business
Downloads 1,454 (23,655)
Citation 3

Abstract:

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Media persuasion, misinformation, COVID-19, advice discounting

The Persuasive Effect of Fox News: Non-Compliance with Social Distancing During the COVID-19 Pandemic

University of Chicago, Becker Friedman Institute for Economics Working Paper No. 2020-67
Number of pages: 70 Posted: 18 May 2020 Last Revised: 03 Aug 2020
Columbia University - Columbia Business School, Stanford University, University of Chicago - Booth School of Business and University of Washington - Michael G. Foster School of Business
Downloads 227 (240,267)
Citation 6

Abstract:

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The Persuasive Effect of Fox News: Non-Compliance with Social Distancing During the Covid-19 Pandemic

NBER Working Paper No. w27237
Number of pages: 70 Posted: 26 May 2020 Last Revised: 04 Jun 2023
Columbia University - Columbia Business School, Stanford University, University of Chicago - Booth School of Business and University of Washington - Michael G. Foster School of Business
Downloads 75 (572,387)
Citation 32

Abstract:

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2.

Demand for Online News under Government Control: Evidence from Russia

Columbia Business School Research Paper No. 17-100
Number of pages: 50 Posted: 12 Oct 2017 Last Revised: 24 May 2021
Andrey Simonov and Justin M. Rao
Columbia University - Columbia Business School and Microsoft Research
Downloads 940 (45,146)
Citation 2

Abstract:

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Media, Media Capture, Censorship, Demand for News, Consumer Heterogeneity, Differentiated Products, Text as Data

3.

Suspense and Surprise in Media Product Design: Evidence from Twitch.tv

Columbia Business School Research Paper Forthcoming, NYU Stern School of Business Forthcoming
Number of pages: 65 Posted: 04 Nov 2020 Last Revised: 02 Jun 2022
Andrey Simonov, Raluca Ursu and Carolina Zheng
Columbia University - Columbia Business School, New York University - Stern School of Business and Columbia University - Department of Computer Science
Downloads 785 (57,906)
Citation 3

Abstract:

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Entertainment Marketing, Media Consumption, Preferences for Information, Suspense and Surprise, Choice Modeling

4.

Online Advertising as Passive Search

NYU Stern School of Business Forthcoming, Columbia Business School Research Paper
Number of pages: 83 Posted: 10 May 2021 Last Revised: 13 Jun 2023
Raluca Ursu, Andrey Simonov and Eunkyung An
New York University - Stern School of Business, Columbia University - Columbia Business School and New York University (NYU) - Leonard N. Stern School of Business
Downloads 775 (58,827)

Abstract:

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Sequential Search, Advertising, Online Browsing, Fashion Industry

5.

Competition and Crowd-Out for Brand Keywords in Sponsored Search

Number of pages: 33 Posted: 03 Oct 2015 Last Revised: 10 Aug 2017
Andrey Simonov, Chris Nosko and Justin M. Rao
Columbia University - Columbia Business School, University of Chicago - Booth School of Business and Microsoft Research
Downloads 693 (68,154)
Citation 9

Abstract:

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sponsored search, competitive advertising, brand advertising, firm behavior

6.

Competitive Advertising on Brand Search: Traffic Stealing and Click Quality

Columbia Business School Research Paper No. 18-59
Number of pages: 44 Posted: 19 Jul 2018 Last Revised: 10 Sep 2020
Andrey Simonov and Shawndra Hill
Columbia University - Columbia Business School and Microsoft Corporation - Microsoft Research, New York City
Downloads 687 (68,942)
Citation 11

Abstract:

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sponsored search, competitive advertising, brand advertising, customer confusion, adverse selection, field experiments

State-Dependent Demand Estimation with Initial Conditions Correction

Columbia Business School Research Paper Forthcoming
Number of pages: 38 Posted: 24 Aug 2019 Last Revised: 14 Apr 2020
Columbia University - Columbia Business School, University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 369 (144,884)

Abstract:

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initial conditions, state dependence, consumer demand, brand choice

State-Dependent Demand Estimation with Initial Conditions Correction

NBER Working Paper No. w26217
Number of pages: 37 Posted: 09 Sep 2019 Last Revised: 19 Feb 2023
Columbia University - Columbia Business School, University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 23 (923,379)
Citation 8

Abstract:

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8.

Attention Spillovers from News to Ads: Evidence from an Eye-Tracking Experiment

Number of pages: 88 Posted: 04 May 2021 Last Revised: 28 Feb 2023
Andrey Simonov, Tommaso M. Valletti and Andre Veiga
Columbia University - Columbia Business School, Imperial College Business School and Imperial College London
Downloads 339 (160,161)
Citation 2

Abstract:

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Online Advertising, Online News, Experiments, Attention, E-commerce

9.

A Welfare Analysis of Gambling in Video Games

Number of pages: 65 Posted: 14 Feb 2023 Last Revised: 12 Apr 2023
Tomomichi Amano and Andrey Simonov
Harvard University - Business School (HBS) and Columbia University - Columbia Business School
Downloads 333 (163,880)

Abstract:

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Product design, lotteries, gambling, dynamic demand models, video games

10.

Firms' Reactions to Public Information on Business Practices: Case of Search Advertising

Number of pages: 41 Posted: 29 May 2016 Last Revised: 25 Feb 2018
Justin M. Rao and Andrey Simonov
Microsoft Research and Columbia University - Columbia Business School
Downloads 246 (223,026)
Citation 2

Abstract:

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information, learning, causal inference, e-commerce, search advertising