Alice Moon

Georgetown University

Washington, DC 20057

United States

SCHOLARLY PAPERS

8

DOWNLOADS
Rank 40,332

SSRN RANKINGS

Top 40,332

in Total Papers Downloads

2,377

SSRN CITATIONS

13

CROSSREF CITATIONS

2

Scholarly Papers (8)

1.

The Uncertain Value of Uncertainty: When Consumers are Unwilling to Pay for What They Like

Number of pages: 69 Posted: 27 Oct 2015 Last Revised: 27 Apr 2021
Alice Moon and Leif D. Nelson
Georgetown University and University of California, Berkeley - Haas School of Business
Downloads 616 (83,517)
Citation 6

Abstract:

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Willingness-to-pay, Enjoyment, Uncertainty, Measurement, Preference

2.

The Overblown Implications Effect

Journal of Personality & Social Psychology
Number of pages: 102 Posted: 06 Jul 2016 Last Revised: 09 Dec 2022
Alice Moon, Muping Gan and Clayton Critcher
Georgetown University, University of California, Berkeley and University of California, Berkeley - Marketing Group
Downloads 471 (116,385)
Citation 1

Abstract:

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meta-perceptions, social judgment, working trait definitions, behavioral diagnosticity, definitional focalism

3.

Giving Suggestions: Using Quantity Requests to Increase Donations

Number of pages: 80 Posted: 06 Dec 2017 Last Revised: 25 Sep 2022
Alice Moon and Eric VanEpps
Georgetown University and Vanderbilt University - Owen Graduate School of Management
Downloads 469 (117,002)
Citation 1

Abstract:

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charitable giving, prosocial behavior, framing effects, quantity requests, donation requests, donation rates

4.

Overestimating the Valuations and Preferences of Others

Jung, M.H., Moon, A., & Nelson, L.D. (Forthcoming). Overestimating the valuations and preferences of others. Journal of Experimental Psychology: General.
Number of pages: 120 Posted: 06 Apr 2019 Last Revised: 15 Feb 2020
Minah Jung, Alice Moon and Leif D. Nelson
New York University (NYU) - Department of Marketing, Georgetown University and University of California, Berkeley - Haas School of Business
Downloads 321 (179,265)

Abstract:

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overestimation bias, comparative judgments, valuation, preferences, paradox

5.

When Willingness-to-Pay Seems Irrational: The Role of Perceived Market Price

Number of pages: 55 Posted: 11 Dec 2022
Erasmus University Rotterdam (EUR) - Rotterdam School of Management (RSM), New York University (NYU) - Department of Marketing and Georgetown University
Downloads 219 (263,138)

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valuation, willingness-to-pay, preference reversal, market value, scale compatibility

6.

When Goods Were Odds: Do People Prefer Goods that Stem from Uncertainty?

The Wharton School Research Paper
Number of pages: 79 Posted: 16 Mar 2023 Last Revised: 02 May 2024
Beidi Hu, Siyuan Yin and Alice Moon
University of Chicago - Booth School of Business, University of Pennsylvania - The Wharton School and Georgetown University
Downloads 123 (429,159)

Abstract:

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uncertainty, uncertainty resolution, preference, value, risky prospects, pre-registered, open data, open materials

7.

How Consumers Use Rank Position and List Length in Product Evaluations

Number of pages: 51 Posted: 30 Sep 2022 Last Revised: 13 Oct 2023
Uri Barnea, Alice Moon and Jackie Silverman
Bocconi University, Department of Marketing, Georgetown University and University of Delaware - Business Administration
Downloads 113 (457,380)

Abstract:

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product ranking, rank position, product evaluation, heuristics, open science

8.

Do People Know How Others View Them? Two Approaches for Identifying the Accuracy of Metaperceptions

Current Opinion in Psychology.
Number of pages: 19 Posted: 08 Jul 2021
University of Chicago - Booth School of Business, Georgetown University and University of California, Berkeley - Marketing Group
Downloads 45 (760,376)

Abstract:

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metaperceptions, meta-accuracy, self knowledge, social perceptions