Evandro Lopes

Universidade Nove de Julho (UNINOVE) - Programa de Pós-graduação em Administração (PPGA)

Av. Dr. Adolpho Pinto

109 Barra Funda

Sao Paulo

Brazil

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Scholarly Papers (1)

1.

Structural Equation Modeling with LISREL: An Initial Vision

Brazilian Journal of Marketing, 13(2), May 2014
Number of pages: 16 Posted: 24 Oct 2015 Last Revised: 28 Oct 2015
Georgia Institute of Technology - Scheller College of Business, Universidade Nove de Julho (UNINOVE) - Programa de Pós-graduação em Administração (PPGA) and Federal University of Minas Gerais (UFMG) - Center for Post Graduation and Research in Administration (CEPEAD)
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Abstract:

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LISREL; Covariance Matrix; Structural Equation Modeling; Application of LISREL in Marketing