Hallie Cho

INSEAD

Boulevard de Constance

77305 Fontainebleau Cedex

France

SCHOLARLY PAPERS

2

DOWNLOADS

229

SSRN CITATIONS

0

CROSSREF CITATIONS

2

Scholarly Papers (2)

1.

Reading between the Stars: Understanding the Effects of Online Customer Reviews on Product Demand

INSEAD Working Paper No. 2018/36/TOM
Number of pages: 33 Posted: 29 Aug 2018
Hallie Cho, Sameer Hasija and Manuel Sosa
INSEAD, INSEAD - Technology and Operations Management and INSEAD
Downloads 130 (227,457)
Citation 1

Abstract:

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Perceived Quality, Product Demand, Online Customer Reviews, Sentiment Analysis

2.

How Important is Design for the Automobile Value Chain?

INSEAD Working Paper No. 2015/86/TOM
Number of pages: 30 Posted: 30 Oct 2015
Hallie Cho, Sameer Hasija and Manuel Sosa
INSEAD, INSEAD - Technology and Operations Management and INSEAD
Downloads 99 (276,606)
Citation 1

Abstract:

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Product Design, Product Quality Management, User Reviews, Structural Estimation, Automobile Industry