Sarah Moshary

University of Chicago - Booth School of Business

5807 S. Woodlawn Avenue

Chicago, IL 60637

United States

  • University of Chicago - Booth School of Business

SCHOLARLY PAPERS

7

DOWNLOADS

803

SSRN CITATIONS

6

CROSSREF CITATIONS

4

Scholarly Papers (7)

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1.

How and When to Use the Political Cycle to Identify Advertising Effects

Downloads 308 (116,105)
Citation 1

How and When to Use the Political Cycle to Identify Advertising Effects

Moshary, Sarah, Bradley Shapiro, and Jihong Song. "How and when to use the political cycle to identify advertising effects." Marketing Science (2020).
Number of pages: 40 Posted: 20 Jun 2019 Last Revised: 23 Nov 2020
Sarah Moshary, Bradley Shapiro and Jihong Song
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and Princeton University - Department of Economics
Downloads 306 (116,233)
Citation 2

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Advertising, Advertising Effectiveness, Political Advertising, Causal Effects, Instrumental Variables

How and When to Use the Political Cycle to Identify Advertising Effects

NBER Working Paper No. w27349
Number of pages: 64 Posted: 15 Jun 2020
Sarah Moshary, Bradley Shapiro and Jihong Song
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and Princeton University - Department of Economics
Downloads 2 (766,909)
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2.

Estimating the Effect of Potential Entry on Market Outcomes Using a Licensure Threshold

Kilts Center for Marketing at Chicago Booth – Nielsen Dataset Paper Series 2-013
Number of pages: 43 Posted: 07 Dec 2015
Gaston Illanes and Sarah Moshary
Massachusetts Institute of Technology (MIT), Department of Economics, Students and University of Chicago - Booth School of Business
Downloads 156 (220,128)
Citation 1

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Liquor, Alcohol, Privatization, Entry, Competition

3.

Politics, Persuasion and Choice

Number of pages: 19 Posted: 12 Nov 2019 Last Revised: 20 Nov 2019
David Godes, Dina Mayzlin, Odilon Camara, Doug Chung, Chris Hydock, Richard Kotchmar, Claire Lim, Sarah Moshary, Neeru Paharia, Nils Wernerfelt, Pinar Yildirim and Lingling Zhang
University of Maryland, University of Southern California - Marshall School of Business, affiliation not provided to SSRN, Harvard Business School - Marketing Unit, California State Polytechnic University, San Luis Obispo - Orfalea College of Business, affiliation not provided to SSRN, Queen Mary University of London, University of Chicago - Booth School of Business, affiliation not provided to SSRN, Harvard University - Harvard Kennedy School (HKS), University of Pennsylvania - The Wharton School and University of Maryland - Department of Marketing
Downloads 119 (272,244)

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Politics, Persuasion, Marketing, Choice

4.

Beyond Consumer Switching: Supply Responses to Food Packaging and Advertising Regulations

Number of pages: 39 Posted: 03 Sep 2020
Jorge Alé-Chilet and Sarah Moshary
Bar-Ilan University - Department of Economics and University of Chicago - Booth School of Business
Downloads 110 (287,708)
Citation 1

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Nutrition Labels, Obesity, Product Reformulation

5.

Market Structure and Competition: Evidence from a Natural Experiment in Liquor Licensure

Number of pages: 54 Posted: 24 Jan 2018
Gaston Illanes and Sarah Moshary
Northwestern University - Department of Economics and University of Chicago - Booth School of Business
Downloads 92 (326,316)
Citation 2

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6.

Price Salience and Product Choice

NBER Working Paper No. w25186
Number of pages: 38 Posted: 22 Oct 2018
Thomas Blake, Sarah Moshary, Kane Sweeney and Steven Tadelis
eBay Research Labs, University of Chicago - Booth School of Business, eBay Research Labs and University of California, Berkeley - Haas School of Business
Downloads 17 (621,353)
Citation 4

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7.

Market Structure and Product Assortment: Evidence from a Natural Experiment in Liquor Licensure

NBER Working Paper No. w27016
Number of pages: 34 Posted: 20 Apr 2020
Gaston Illanes and Sarah Moshary
Northwestern University and University of Chicago - Booth School of Business
Downloads 1 (745,464)
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