Ken Wiles

The University of Texas at Austin

Clinical Associate Professor of Finance, Exec. Director of the HMT&F PE Center

2110 Speedway, Stop B6600

Austin, TX 78712

United States

http://https://www.mccombs.utexas.edu

  • The University of Texas at Austin

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    • Tel: 512-471-4368

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Capital Deployment Roundtable: Measuring and Managing Intangible Investment

Milano, Gregory. 2023. "Capital Deployment Roundtable: Managing and Measuring Intangibles.” Journal of Applied Corporate Finance.
Number of pages: 40 Posted: 07 Mar 2023
Gregory V. Milano, Riley Whately, Gary Bischoping, Shivaram Rajgopal, Anup Srivastava, Glenn Welling, Paul Clancy and Ken Wiles
Fortuna Advisors LLC, Fortuna Advisors LLC, Hellman & Friedman, Columbia University - Columbia Business School, Accounting, Business Law & Taxation, University of Calgary - Haskayne School of Business, Engaged Capital, Biogen Idec, Inc. and The University of Texas at Austin
Downloads 58

Abstract:

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accounting, brand, brand building, brand equity, capital allocation, capital deployment, differentiation, digital investment, GAAP shortcomings, governance, human capital, innovation, intangible assets, intangible investment, investment, marketing investment, P&L investment, R&D investment, Research